VU THUY VY

Account Executive
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Work experience

  • Account Executive

    PMAX
    2023.06-2024.07(a year)
    Manage 11 projects simultaneously, provide direction for team to execute project on various social media including Tiktok, Facebook, Google and manage on top performance, risk management, client status management Acting as the main point of contact between client & agency to take the role of supporting and consulting, supervise the day-to-day operation of the project team to meet KPI and Objectives Understand and provide marketing solution to clients including creative concept and branding, content and media performance Coordinated with cross-functional teams to align content with ongoing campaigns and organizational goals.
  • Marketing Intern

    upGrad Tech Pte. Ltd - an online educational platform
    2022.06-2023.01(8 months)
    Lead 4 marketing events including an Expo, and talk shows, take charge from the planning to execution. Implement marketing campaigns from the planning to execution including building up the concept, key visual, contacting 5 KOLs & guest speakers, and preparing logistics. Work with performance marketing agencies in accordance with social media work and performance to get more than 1000 leads Attract more than 100 guests per event, meet the target of sales conversion, and gain the revenue of 500 million VND. Get nearly 300 hot leads in the Macro MBA campaign. Conduct social posts, blogs; translate posts from Vietnamese into English and vice versa. UNIVERSITY SOCIETIES/PART-TIME EXPERIENCE/LEADERSHIP

Educational experience

  • University of Southampton

    in Marketing Management
    2024.09-2025.09(a year)
  • Foreign Trade University - Vietnam

    Bachelor of International Business Economics
    2019.09-2023.09(4 years)

Certificates

Marketing Strategy Program – upGrad, 2022 The Fundamentals of Digital Marketing – Google, 2022
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