Pinyarat Charoensuttikul

Customer Service & Logistics Manager
FemaleLogistics Manager/SupervisorLive in ThailandNationality
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Work experience

  • Customer Service & Logistics Manager

    KOHLER
    2025.07-Current(10 months)
    Reporting to Supply Chain Director, Team size 3 Senior CS for regions and 1 Logistics Manager for SEA markets Integral to the supply chain process (End-to-End) – Quotation, Order Management and Shipment arrangement. Involving coordination and managing orders to shipment of goods from Kohler supply networks in China, Thailand, US, India and Indonesia to Kohler distributors in SEA countries Provide and monitoring monthly shipment sales value estimation Monitoring delivery schedule and coordinating cross-department communication to improve shipment accuracy and enhance overall customer satisfaction. Manage and coordinate closely with China warehouse third party for logistics center in Shanghai (centralized supply from Kohlersupply network in China for China shipment to SEA & ANZ distributors). Manage China inland trucking monthly plan to consolidation hub to port Correspondence on customer inquiries about order, stock and shipment. Manage and advise team for logistics documentation for custom clearance i.e. Bill of Lading, Commercial Invoice, Packing List and Certificate of Origin for Tariff tax refund. Tracking and approve for logistics expense, freight forwarder statement for Inland and Supply chain delivery cost. KPIs: Past due orders, LOTIF and Delivery cost control for SEA
  • Demand Planning (Assistant Manager

    Consumer Product Division). Managed Demand Planning and S&OP for Garnier Face Skincare
    2023.02-2023.11(10 months)
    Manage monthly O+O forecasting process by focusing on Baseline modeling with promotion and launch sizing. Lead S&OP Brand Forecast and Pre-validation with Brand Marketing & Commercial team to get alignment with trends and budget. Forecast sign-off with Brand GM and coordinate with Finance controller on the target and financial frame. Analyze and monitor trends in Forecast Accuracy and Forecast Bias and work closely with Trade Marketing and Business Planner to rectify and reflect with Market situation and assumption. Work closely with Trade Marketing and Business Planner for promotion sizing with promotion grid and mechanic. Work with Marketing team on launch plan & sizing and submit to Zone Supply Chain. Collaborate with Supply Planner to manage supply consensus with rolling 18 months forecast, reflect and suggest the forecast volume with supply constraint and communicate to Brand and Commercial if any. Manage product catalog by maintain D-Chain in SAP (Phase-in Phase-out) and provide SKU transition plan. Weekly monitor stock and replenishment for VAS and Bundle SKUs. Conduct SLOB (Slow-moving and Obsolete) meeting with Marketing to reduce the slow-moving SKUs. CPF TRADING (FRESH FOOD)
  • Demand Planning (Assistant Manager - CPD)

    L’OREAL
    2023.11-2023.11
    Reported to S&OP Manager, Supply Chain – K&B APAC Consensus SEA demand planning and conduct the S&OP monthly meeting with related parties (Sales and Operations) Manage the project-based forecast with Project sales and manage Retail Sales forecast for Vietnam, Philippines, Malaysia and Singapore. Connect with Kitchen and Bath (K&B) Supply networks from Kohler plants in Thailand, China and others for Finished Goods/ OEM Supply chain report i.e. Forecast Accuracy, DSI tracking (Demand/ Supply and Inventory) and LOTIF & OFCT Consolidate and tracking demand movement for total regions for APAC (Thailand Domestics, SEA, ANZ and Indonesia Domestics) to align with Global team on the rolling forecast with long term planning (Capital plan) consensus with the Financial Plan
  • Demand Planning (GM

    Heinz Thailand Company Limited
    2022.09-2023.01(5 months)
    Reported to AVP Demand Planning. Managed Demand Planning for Modern trade channels (Makro, 7-Eleven & other MT) Maintain weekly forecast for Modern trade and forecast analysis. Lead Pre-S&OP with Sales team for Forecast outlook analysis and SC performance (%Forecast Accuracy and % Service Level) Work with Key Account Management and Trade Marketing to align the forecast for promotion and NPD. Work closely with supply planning team for forecast submission and ensure the supply quota with constraint. Work with Supply Central Replenishment to ensure the inventory level at DC by correct forecast runrate. Attend the SC project to implement JDA for Forecasting process. 3 subordinates reporting to me, taking care of demand planning with each Key accounts (Makro, 7-Eleven and Other MT & CVS) KRAFT HEINZ THAILAND , Import & Export food products and operating by Kraft Heinz.
  • Demand Planning Manager

    ACOMMERCE COMPANY LIMITED
    2019.07-2022.08(3 years)
    Reported to Head of Planning (APAC Trading & US Exports). Managed Demand & Supply Planning Function for over $100M. Over 12 countries, 15 Distributors across BU. Led a team of 2 Demand Planning Managers. • Lead S&OP Demand & Supply Planning for across ASEAN & HKTW markets. • Monthly Demand Planning meeting with distributors by focusing on forecast outlook, inventory and replenishment. • Forecasting with18 months planning horizon and gap analysis LE vs PE vs Target (AOP) • Work closely with Commercial team on forecast analysis (Demand Review) and share supply constraints (Supply Review) • Working closely with Commercial and Marketing for NPD planning process. • Aligned the S&OP process with DKSH SG, MY and HK for demand planning collaboration. • Work with Affiliates (USA, EMEA, ANZ, ID, CN) and Co-packers on Supply Constraints, Capacity Review and Production MOQ. • Monitoring Supply chain planning KPIs (Forecast Accuracy, Forecast Bias, OTIF & Supply Chain Loss) • Working with Supply Chain Finance to track and work on SC cost saving (Write-off & Provision) • Generate the Annual Operation Planning (AOP) with Commercial and Finance to ensure on the total annual volume also with the New Products (NPDs) are planning on Capacity planning of Affiliates. • Achieved ASEAN Forecast Accuracy by 71% over the target at 63% in 2020 with Covid19 pandemic situation. • 1 subordinate reporting to me as Demand Planning Executive to assist on the Demand Process with distributors, monitoring supply with some Affiliates (ID and China) and Copackers, Forecast consolidation and Data analysis. E-commerce solutions provider (SEA)
  • Inventory Analyst

    SIAM MAKRO PUBLIC COMPANY LIMITED
    2018.09-2019.06(10 months)
    Tracking inventory movement and control severity inventory by weekly analysis. • Demand planning on demand trend with historical sales data and promotion factors drives the market trend in e-commerce business. • Ordering cycle, replenishment and also warehousing for campaign by analyzing campaign performance. • Co-plan with Key Account team to management the Mega campaign (9.9, 11.11 & 12.12). • Attend new project implementation for new tools in demand planning and replenishment.
  • Demand Planner

    HD DISTRIBUTORS (THAILAND) COMPANY LIMITED
    2017.10-2018.09(a year)
    Gather, analyze, and validate all data to generate the accurate forecast. • Analyze sales trend, stock days covering, ordering cycle and forecast to suggest the shipment quantity and inventory management. • Monitor the central purchasing budget for Makro direct imported of international ingredients (Dry food). • Co-plan with merchandizer and support allocation and replenishment activities to stores. • Manage inventory at warehouse for imported stock and coordinate with DC & Logistics team for warehousing, capacity and transportation. • Attend to project implementation of new replenishment system (AIP: Advance Inventory Planning System) and new forecast models with IT supply chain. / GENERAL MILLS (THAILAND) Importer and marketer of Häagen-Dazs ice cream through HD shops, retails & food services (HORECA), operating under General Mills, U.S.A
  • Supply Planner

    HD DISTRIBUTORS (THAILAND) COMPANY LIMITED / GENERAL MILLS (THAILAND)
    2017.03-2017.09(7 months)
    Gather and analyze sales forecast data and trends to create supply plan to the international supply plants (France, U.S.A., India,Australia, and Spain) to manage the product availability and optimize inventory level across Thailand, Singapore and Malaysia. • Coordinate with supply plants regarding shipments and supply relevant to supporting new products development, SKUs phasing in and out with the MOQ requirement. • Work closely with demand planner on business forecasting trends. • Conduct the bi-weekly inventory meeting and monthly supply review with other functions across SEA business. • Participate in the S&OP monthly meeting to support in terms of supply for business on new product launch regarding supply issues, such as ETA shipment for new product, new product sample support by plants for consumer test or FDA registration. • Support other functions to ensure project completions such as new products launch on time. • Supply Chain KPIs tracking on New Product Sales, DIFOT & Case Fill, Forecast Accuracy, Inventory Days Coverage. • Review and analyze to update the annual standard costing of finished goods with logistics and finance team. • SAP Materials & BOM Master data to support across SEA (Thailand, Singapore and Malaysia)
  • Supply Chain Analyst

    HD DISTRIBUTORS (THAILAND) COMPANY LIMITED / GENERAL MILLS (THAILAND)
    2013.06-2017.02(4 years)
    Analyze monthly performance and provide the KPIs report to summarize on the key drivers in terms of Supply Chain department by monthly business results to executive team i.e. NPD tracking, Forecast Accuracy, Inventory Days Coverage, DIFOT & Case Fill • Monthly supply plan for finished products in Thailand. • Work with other departments to ensure project completions, such as new product or menus launch on festive. • Support data analysis related Supply chain works across SEA (Thailand, Singapore and Malaysia). • SAP Master Data in terms of Materials & BOM production master for across SEA (Thailand, Singapore and Malaysia).
  • Customer Service Representative

    SIAM KUBOTA Co.,Ltd
    2012.05-2013.05(a year)
    Manage and follow up Retail (MT/TT) and FSI customer's order. • Coordinate with Logistics, Sales team and other departments to commit delivery and schedule. • Liaise for any promotion activity in terms of stock preparation and delivery schedule. • Verify all return requests’ criteria, validate them into system, and prepare credit note. Internship, Spare parts Planning and Control Division 2011 • Assist to Inventory Planner at Spare Part Department. • Attend to the warehouse expansion study. • Visit spare parts warehouse, the OEM parts suppliers and Siam Kubota dealers.

Educational experience

  • THAMMASAT UNIVERSITY

    Business Administration (M.B.A.)
    2016.09-2017.05(9 months)
  • THAMMASAT UNIVERSITY

    Business Administration, Faculty of Commerce and Accountancy
    2008.09-2012.05(4 years)

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English
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Thai
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Chinese (Mandarin)
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