- Developed and executed marketing campaigns across various channels, including digital, social media, and traditional platforms- Contribute to content creation for blogs, social media, newsletters, and other marketing collateral- Support digital marketing efforts, including website updates, email marketing, and social media management- Monitor and engage with social media channels to enhance brand presence. - Assist in the planning and coordination of events, trade shows, and promotional activities- Conduct market research to identify trends, competitors, and opportunities- Compile data and insights to support marketing strategies and influence decision-making

- Assisted in the launch of a new product line (2023) product reformulations, and aided in monitoring various marketing campaigns through their lifecycles.- Developed marketing campaigns and planning for annual events totaling over 10,000 attendees & analyzed data and performance afterward. - Internal survey creation, testing, and analysis. As well as copywriting/email scheduling and reporting/ social media - Created and maintained all project documentation including the project schedule, open items list, communication plan, risk log, meeting notes, change requests, and amendments. Effectively communicated project status to client and internal team members. Escalated project risks, issues, or barriers which may result in milestone slippage, budget overrun, or client dissatisfaction to Senior Management.- Developed and executed quartertly Marketing Campaigns- Managed all purchasing & delivery with external vendors- Internal testing surveys | Market research | A/B testing - Copywriting, editing and scheduling of communication plans, plus social media editing, response and moderation- Direct experience in B2C and MLM consumer interactions within the healthcare industry - Including traveling for in-person events- All analytics relating to marketing sphere

Data collection & Analytics: Smartsheet / Qualtrics / Exact Target / Alchmer / Brightcove / Knowledge Owl / Asana - Product management of process flows for all OPTAVIA owned marketing • Monthly metric reports • Sales Analysis • Communication Platform analysis • Creation, collection, and analysis of surveys and forms

Content Creation software • Proposals • Google Analytics • Wordpress Analytics • Search Engine Optimization • Salesforce • Wordpress • Marketing collateral creation • Writing Press Releases • Creating Web content • Operating company blog • Assisting in Social Media posting • Creating and reviewing marketing collateralAssisted in content creation and visuals for proposals to clients. Help raise brand awareness by creating content for trade shows, web searches, and B2B needs.

Constant Contact Profile • Email Content Creation • Digital Media Creation • Data Input • Internal Support • Order Processing •Excel and Data Collection and Analysis • Event Planning and Promotion • RedesignCreated and updated marketing collateral on a per-job basis. Daily management of email schedules and sends. Input and organized client data. Redesigned showroom tags and assisted in event planning for meetings with clients.

Print materials/ Publishing • Content Creation • PR and Social • Event Planning • Event Design Materials • Advertising Collateral • Graphics, Icons & Illustration work