Work experience

• Key Account Director (Data Centre)

  Weichai Singapore Pte Ltd

  2025.10-Current

  (6 months)

  Lead strategic data centre key accounts across APAC, managing business with global hyperscale and colocation customer. Lead a team of Key Account Managers and work closely with internal stakeholders across sales, engineering, operations, and regional teams to drive revenue growth and deliver mission-critical power solutions for large-scale data centre developments.
• International Key Account Manager

  Socomec Group

  2024.03-2025.10

  (2 years)

  (1 year 8 months) APAC Key Account Management team, responsible for defining and executing regional account strategies for global & regional hyperscale and colocation data centre customers. Working in close alignment with the Global IKA team to ensure strategic consistency, coordinated engagement, and effective regional execution across APAC, supporting long-term partnerships, pipeline development, and sustainable growth in critical infrastructure and power solutions.
• Head of Business Development

  Sterling Generators

  2023.11-2024.03

  (5 months)

  Business Development professional within the APAC region. Primary focus is on identifying and nurturing strategic partnerships and distributor relationships. Stay attuned to market intelligence and competitor movements through SWOT analyses, ensuring a deep understanding of market dynamics. Actively hunt for business opportunities across diverse industries, driving revenue growth through effective collaboration and innovative solutions.
• Regional Sales Manager Data Centre Key Account

  Rolls-Royce Solutions Asia

  2019.10-2023.11

  (4 years)

  (4 years 2 months) Data Centre Business. Direct Sales Key Account Manager & Channel Sales to Hyperscale Cloud and large scale Data Centre client.
• Regional Sales Manager

  Piller Power Systems

  2015.06-2019.10

  (4 years)

  (4 years 5 months) Regional sales engagement and responsible for Malaysia, Thailand, Taiwan and Singapore. Including business travel to develop new projects, maintain relationships, work with key decision maker, prospects and push partner activities. Analysis of market potential, competition situation and develop sales strategy Identify new key business partners and maintain existing partner who will successfully sell Piller products. Engage with end user/ consultant/ partner to develop projects from day one Effectively work with Germany Head Office to launch the go-to-market strategies for new channel partner including training, marketing activities and enabling program.
• Account Manager

  Vertiv

  2013.10-2015.06

  (2 years)

  (1 year 9 months) Lead BFSI DC vertical including retaining existing clientele base and consistently develop new account. Establish a strong foundation with M&E consultant from initial point of contact, presentations, training, proposals, contract negotiations to execution of project. Ensure activity in sales pipeline and sales intake
• Sales Manager (Data Centre Solution)

  ST Engineering

  2010.04-2013.09

  (3 years)

  (3 years 6 months) Provide technical design solution to client, M&E consultant in area for critical facilities, data centre. Work with technical solution team to design tier redundancy with Uninterrupted Power Supply, Generator, Auto Transfer Switch, CRAC. Work closely with the service team, utilize relationships to ensure that implementation schedules are met. Facilitate strategic partners' resources to assist in the sales process. Develop customize Data Centre leasing selling model to specific customer include site show-round and presentation on data centre space.

Certificates