Lex
Eindhoven, North BrabantNationality Netherlands
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Work experience
Business Development Manager ING DealWise
ING2021.10-Current(4 years)International Sales & Business Development Manager
F-Lex Sales & Marketing Consultancy2018.08-Current(7 years)Deliver for AOD effective support to various companies on e-commerce platforms. Provide set of plug-and-play digital Omni-channel services connected to reliable physical and digital distribution and fulfilment network while reaching wide audience. Prepare TCL, Tucano, Kodak, Sangean, and Zens product listings and distribution in new channels for existing brands and existing channels for new brands.◊ Led successful negotiations and won contracts with large global loyalty agencies, buying groups and distributors.◊ Planned and directed successful launch of TCL into promotional, loyalty, and travel markets.◊ Created and implemented TCL European sales and distribution strategy to enhance sales of LCD TV, soundbars, and headphones within the loyalty/incentive and travel retail channels.Global Senior Business Development Manager for Loyalty & Incentive- and Travel Retail
Philips Lifestyle Entertainment2013.01-2018.06(5 years)Provided strategic leadership to indirect team of 10 FTEs of loyalty/incentive and travel retail business development managers and encouraged them to achieve set goals. Maximised sales revenue by designing and executing global sales/distribution strategy and commercial policy for business development managers. Created and managed global key accounts while developing and strengthening long-term professional relationships with customers.◊ Increased sales of US-based travel retailer (Inmotion) from $1M to $2M.◊ Negotiated and administrated deal with TCC (large loyalty company), valued at $2M.◊ Planned, managed, and hosted annual global summit for Lagardere in Amsterdam.◊ Accomplished sales target of $30M in 2017 with 10% higher profit margin points due to changing customer focus, exclusive products, and changing channel approach through outstanding business development strategies.◊ Initiated and executed exclusive products and opened new markets/concepts that boosted sales of Lagardere (travel retail partner) by 60% in 2017.Senior Business Development Manager Accessories Europe
Philips Consumerlifestyle2009.07-2012.12(4 years)Managed all business development operations to drive monthly sales, margin, and growth plans per key European countries. Established promotional calendar and designed Pan-European campaign for accessory portfolio to identify and secure new business opportunities.◊ Won and administrated various European tenders with agencies, distributors and large retailers◊ Attained margin and sales target of $35M by executing European distribution plan for category accessories.◊ Sold over two million packs during campaign with best European promotion of 4+2 battery packs.Senior Business Development Manager PC Assembly for Eastern Europe
Philips Consumerlifestyle2005.07-2009.07(4 years)Successfully created and introduced unique co-branding concepts for the Philips PC Assembly customers, based on plug & play.European OEM Account Manager for Fujitsu-Siemens
Philips Consumer Electronics Multi Media Displays2000.09-2005.07(5 years)Developed the sales of the Fujitsu-Siemens account from $ 13 million in 2002 to $ 52 million in 2004.Global OEM Account Manager for IBM Monitors
Philips Consumer Electronics Multi Media Displays1998.11-2000.09(2 years)Realized the sales budget of $ 300 million, with 2 million monitors sold.Managed the cross functional matrix teams between Philips & IBM.
Educational experience
Fontys University of Applied Sciences
Business Economics bachelor
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