• Creating content to expand long-term clients and generate new clients through social media, email campaigns, digital ads, and more.• Gathering and analyzing industry trends in the medical and diagnostic markets to improve customer experience.• Assisting in driving sales and growth through various B2B sales and marketing channels.

• Engaging with audiences in the film and television community by creating video, photo, and written content on social media platforms such as TikTok, Instagram, and YouTube.• Growing a network of over 15,000 followers across all platforms.

• Partnered with LifetimeTV to create 55 original videos for TikTok and Instagram Reels, which were posted on my personal social media accounts, promoting Lifetime Original Movies from their Ripped From The Headlines series.• Maximized views by writing creative scripts, recording high-quality videos, and using engaging video editing techniques.• Engaged with social media community by creating 100+ interesting comments on my videos and videos posted by LifetimeTV.• Tracked and recorded social media metrics to report to LifetimeTV and adjust my content accordingly.

• Directed the executive board to efficiently operate the Stony Brook University chapter of the American Marketing Association.• Led and organized weekly meetings to share marketing expertise with the organization’s members. This included workshops, guest speakers, and panels.• Developed big-picture strategies to grow the organization.

• Monitor the performance of Google search accounts and identify opportunities to maximize clicks and conversions.• Research target audiences and pitch new ways to engage them.• Write compelling digital copy, launch ads, and report on the results.

• Planned and coordinated company events, including golf outings, team meetings, and the 75th-anniversary celebration• Designed marketing material using Adobe Photoshop and Adobe Illustrator• Enhanced e-commerce by copywriting, coding, and conducting research

• Worked closely with the president of the American Marketing Association to learn how to run the organization.• Attended executive board meetings and contributed to the overall success of the organization.• Gained experience in leadership, project management, and effective communication.

• Connected with local businesses to help them effectively market their product or service in a variety of ways. This included services such as:• Graphically designing marketing materials, including banners, business cards, and flyers• Organized direct-mail marketing campaigns to target the most effective clientele for a customers business• Offered marketing consultation on how to execute marketing campaigns and strategies