•Led efforts to improve sales channel (GED) performance by over 150% over five years, delivering clear and measurable results • Developed and implemented business, technical, and product adoption programs across 8 LATAM countries for the GED channel, impacting over 30 companies. With policy, product, communications, and partnership outcomes. • Utilized data analysis to influence vendor performance, driving cost optimization and improved service delivery through actionable insights. • Delivered impactful branding and business development results, with 36% of the Mexican population recognizing Canadian Solar as the best solar module manufacturer. Resulting in Canadian Solar's recognition as the top-of-mind brand among Mexican consumers. • Successfully introduced new high quality PV products from China, managing the sales cycle through cross-functional collaboration with technical and legal teams to ensure effective adaptation for the local markets. • Reliable in creating business cases, collaborating with procurement and legal teams, and influencing stakeholders towards achieving successful sales agreements. Solfium