Work experience

• Key Account Manager

  GSK

  2023.11-Current

  (2 years)

  (2 years 1 month) I - Key Responsibilities: • Managed top 20% Key Accounts in Central region, ensuring sustainable business growth & strategic alignment. • Worked cross-functionally with Field Force, CS&L, Marketing & Finance to optimize account execution. • Developed & executed Joint Business Plans to enhance market access & product availability. • Led market intelligence reporting, providing data-driven insights for strategic decision-making. II - Key Achievement: • Recognition Award First Half - BU Vaccines 2024 for outstanding achievement in building a strong database for GSK vaccine portfolio demand planning and creating strong relationships with key accounts. • Recognition Award Second Half - BU Vaccines 2024 for significantly increasing GSK’s vaccines business and improving the BU’s forecasting process to be more data-driven, systematic, and effective.
• Customer Operation Assistant Manager

  Unilever

  2016.05-2023.10

  (7 years)

  10 years 3 months (7 years 6 months) I - Key Responsibilities: • Delivered monthly sales target of 20+ billion VND, ensuring revenue growth & operational efficiency. • Led Key Account Management across top retailers (WinCommerce, SaigonCo.op, Central & South and Mekong regions). • Managed trade promotions, secondary sales, and inventory planning to optimize supply chain flow. • Directed store teams & sales representatives, ensuring high execution standards. II - Key Achievement: • Top Performer in Perfect Store KPI for Big Format - Modern Trade in 2021. • Best Customer Operation Assistant Manager – Modern Trade, Unilever, 2018. • Spearheaded strategic expansion into Winmart & Saigon Co.op, achieving double-digit sales growth. • Optimized promotion execution, improving the sell-through rate by 15% across key accounts.

Educational experience

• University of Economics - The University of Danang

  Administration - BBA, Marketing

  2009.08-2013.07

  (4 years)

Certificates