Benjamin's Resume

Benjamin

Male

Sales business analysis

Live in Germany

Nationality

Global Director Product Marketing
Process Insights GmbH
2025.05-Current
(a year)
Experienced executive with a strong international background in industrial measurement solutions for gas, water, and moisture. After serving as Managing Director for the German entity and leading the EMEAI region, I have transitioned into a global leadership role in product marketing. As Global Director Product Marketing, I am responsible for the global product marketing strategy across all brands and technologies within our group. My focus is on strategic positioning, portfolio management, and driving technology-based growth through close alignment with R&D, sales, and our customers. Passionate about developing differentiated go-to-market strategies, building strong industrial brands, and turning technical innovation into measurable market success.
Managing Director
Process Insights GmbH
2024.05-2025.05
(a year)
(1 year 1 month) As Managing Director of the German entity and Regional Lead for EMEAI, I held P&L responsibility and led cross-functional teams across multiple countries within a global industrial technology group. My role focused on strategic growth, operational leadership, and regional alignment of global initiatives. I oversaw sales, operations, service, and engineering – ensuring the regional execution of our global strategy in alignment with customer needs and market dynamics. Key achievements included expanding our regional market presence, optimizing organizational structures, and driving digital transformation initiatives to improve customer experience and operational efficiency. I worked closely with global leadership, product development, and marketing to position the region as a key growth driver within the group.
Director Special Projects EMEA & APAC
Process Insights GmbH
2024.01-2024.05
(5 months)
In this global–regional hybrid role, I was responsible for leading and executing strategic projects across the EMEA and APAC regions on behalf of our group. My focus was on international expansion, organizational setup, and cross- border coordination. Key responsibilities included establishing a new legal entity in Singapore, managing and stabilizing the Swiss entity, and supporting the alignment of global initiatives with local execution.
Director Marketing and Sales EMEA
Process Insights GmbH
2021.10-2024.01
(2 years)
(2 years 4 months) In my role as Director Sales and Marketing for the EMEA region, I was responsible for driving commercial success across our portfolio — with a strong focus on customer-centric growth, strategic integration, and operational excellence. During this time, the group acquired several brands and technologies in gas and moisture measurement. I led the commercial integration of these new businesses into our existing structures, aligning product portfolios, sales channels, and marketing approaches. A key milestone was the successful integration of Salesforce CRM across the EMEA and APAC region, enhancing transparency, pipeline management, and customer engagement. This digital transformation project enabled more data- driven decisions and closer collaboration between regional and global teams. My scope included: – Leading regional sales and marketing teams – Driving double-digit growth – Aligning product portfolios and brand positioning post-acquisition – Developing scalable channel and partner strategies The role required a strong blend of strategic thinking, operational execution, and cross-functional collaboration with global product management and regional leadership.
Director Marketing & Inside Sales EMEA
Frankfurt am Main
2020.09-2021.10
(a year)
(1 year 2 months) In this role, I was responsible for establishing and leading the Marketing and Inside Sales functions for the EMEA region within Process Insights. As part of this, I relocated from Berlin to Frankfurt to set up a regional marketing and sales hub from the ground up. My responsibilities included: – Building and leading a cross-functional commercial team – Defining scalable processes for lead generation, campaign execution, and customer engagement, but alsoInquiry-to-Quote, and Quote-to-Order. – Implementing global IT and analytics initiatives, including the rollout of Business Intelligence tools (Power BI) to support sales and marketing decisions – Driving alignment between marketing, inside sales, and field sales to enable sustainable regional growth This role laid the foundation for stronger commercial structures in EMEA and enabled a more data-driven, customer-focused approach across the region.
Manager Marketing / Sales
Frankfurt am Main
2019.09-2020.09
(a year)
(1 year 1 month) In my role as Manager Marketing/Sales, I supported commercial activities across the EMEA region and played a key role in driving process improvements and system integration initiatives. A core focus of my responsibilities was acting as Project Manager for the regional rollout of our ERP system (Epicor). I led the project from planning to implementation, coordinating across departments and countries to ensure a smooth transition to the new platform. In addition to ERP implementation, I supported marketing campaigns, sales enablement initiatives, and regional reporting — contributing to the professionalization of marketing and sales processes. This role laid the groundwork for later leadership positions, combining hands- on operational execution with cross-functional project coordination.
Manager Marketing Communications
Frankfurt am Main
2018.07-2019.09
(a year)
(1 year 3 months)
Brand Manager / Product Manager
Frankfurt am Main
2017.05-2018.07
(a year)
(1 year 3 months)
Marketing
Frankfurt am Main
2011.01-2017.05
(6 years)
(6 years 5 months)
Industrial Management Assistant (IHK)
Frankfurt am Main
2008.08-2011.01
(2 years)
(2 years 6 months) IHK Berlin (Chamber of Commerce and Industry of Berlin [CCI Berlin])