Sugeng Atik

Director - Sales & Business Development
MaleChannel ManagerLive in IndonesiaNationality
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Work experience

  • Director - Sales & Business Development

    PT RIPPLE DIGITAL INDONESIA
    2024.06-Current(2 years)
    (1 year 7 months) • Develop and implement strategic sales plans to achieve company goals and revenue targets • Lead, coach and manage the sales team • Identify and pursue new business opportunities, cultivating relationships with key clients and partners • Identify opportunities for new businesses from the OEM/ODM customer base. • Analyze market trends and competitor activities to keep up and stay ahead of industry developments • Collaborate with the marketing team to create effective sales campaigns and promotional activities • Conduct regular sales forecasting and budgeting to optimize resource allocation • Monitor and assess the performance of sales representatives, providing feedback and implementing improvement strategies • Establish and maintain strong relationships with existing clients, ensuring high levels of customer satisfaction and retention • Develop and negotiate contracts, pricing structures and terms with clients • Stay informed about industry regulations and compliance requirements relevant to sales operations • Use customer relationship management (CRM) software to manage sales activities, customer interactions and pipeline progression • Work closely with product development teams to provide insights from the market and customer feedback • Represent the company at industry events, conferences and trade shows to enhance brand visibility and network with potential clients • Collaborate with cross-functional teams, including finance and operations, to streamline processes and improve overall efficiency • Stay abreast of emerging technologies and trends that may impact the sales landscape • Foster a positive and collaborative team culture that encourages innovation and continuous improvement in sales strategies and tactics.
  • Sales & Business Development Lead APAC

    Rezeve
    2023.01-2024.06(a year)
    (1 year 6 months) • Setting goals and developing plans for business and revenue growth • Researching, planning, and implementing new target market initiatives • Generating, prospecting and qualifying new clients and leads through cold calls, Social Media (Whatsapp, Linkedin, Instagram, Facebook, Tiktok, etc), email marketing, referrals, and Google/Linkedin ads. • Developing quotes and proposals for prospective clients • Arrange appointments and follow ups • Keep track of leads, sales activities and customer interactions using CRM software • Respond to inbound leads via email or conference call • Make sales presentations (Product Demo) to the prospects • Share client feedback to Dev Team for features development • Creating trial page if needed • Managing the entire sales process, from initiation to closing deals,
  • Senior Region Manager

    SIRCLO
    2021.12-2023.01(a year)
    (1 year 2 months) - Evaluating operations and developing appropriate strategies (Selling Premium Plan Package of ITC Store Apps (Market Place Aggregator, WebStore, WA Business, Cekatan) - Responsible for the Team Achievement including but not limited to : Number of Merchant Visited, Number of Merchant Integrated with ITC Store Apps (Sirclo Store white label https://store.sirclo.com/ ), Number of Merchant Active Using the apps, Number of Merchant Subscribed Premium Plan (Paid appspackage), etc - Creating and communicating with Area Sales Managers, Merchant Acquisitions & Merchant Supports target at regular intervals. - Socialize, Onboard, Integrate and Support new merchant in area - Monitoring and ensuring the growth in sales across department stores, ITCs, etc - Setting and implementing performance standards across all department stores, ITCs, etc - Managing and Collaborating with Area Managers, Supervisors, Marketing, Merchant Supports and Merchant Acquisitons to ensure that operations are consistent across the board. - Travelling to department stores/ITCs to conduct duties on-site, as needed. - Identifying organizational or employee-related issues and creating effective solutions. - Direct reporting to the Head of Project / Business Unit about progress and pitfalls on a regular basis.
  • Senior Strategic Sales Manager

    Shipper
    2021.01-2021.12(a year)
    - Acquire new business to grow sales focused on strategic customers for Shipper, who are market leaders in their respective industry (Dedicated andShared Warehouse, WMS, Fulfillment, Delivery, etc) - Manage the selling process end-to-end from planning to closing a customer, with strong collaboration across Shipper internal functions. - Identify and utilize emerging market trends and competitive services to create customized win-win solutions for Shipper and the strategic customer. - Implement new initiatives for broader penetration of the market from lead generation to selling proposition. - Build and promote strong, long-lasting customer relationships by understanding and meeting their needs with our offering.
  • National Sales Manager

    PT Qoo Smart Indonesia (Createkat) - Smart Watch and Smart Band
    2018.09-2021.01(2 years)
    公司:Company (2 years 5 months) • Identify, recruit and on-board new channel partners (Distributors, MasterDealer, Retailers, Key Account, Channel, etc ) for Offline – Traditional Channel, Modern Channel, Local Modern Channel, Corporate (B2B) Channel, Airport Channel & Online Channel – E-commerce Market • Solely responsible of Business Development and Operations role in Indonesia • Creating Sales Program – Sell In and Sell Out and ensure it’s implementation • Build new and manage existing Channel (Modern, Traditional, B2B andCorporate) in all over Indonesia • Provide direction and support to wholesalers • Manage sales team ( SPV, Sales Reps, Promoters) • Liaise closely with key retailers to maximize coverage & distribution in both upper & lower trade • Feedback to company for any business opportunities • In-charge of maintaining and improving relationships with current and potential clients • Main point for the company’s revenue growth plans by focusing on developing relationships with National key accounts and other National retail channels • Ensure sales volume is at its maximum, maintaining product mix, and selling price • Oversee company’s sales performance at regional levels • Develop effective sales strategy and ensure its timely implementation • Keep current with demand and supply of company’s products/services, economic indicators, changing trends and its competitors • Monitor cost in relation to prevailing competition, and if necessary adjust the price of selling
  • Channel Sales Manager

    PT. CAPDASE INDONESIA DISTRIBUTION
    2014.09-2018.07(4 years)
    (Mobile Accessories - Consumer Electronics -职位:Audio Devices) (3 years 11 months) 1. Identify, recruit and on-board new channel partners (Distributors). 2. Manage sales activities of partners to generate revenue. 3. Coordinate with partners to create and execute business plans to meet sales goals. 4. Analyze market trends and accordingly develop sales plans to increase brand awareness. 5. Evaluate partner sales performance and recommend improvements. 6. Educate partners about product portfolio and complimentary services offered. 7. Address partner related issues, sales conflicts and pricing issues in a timely manner. 8. Manage sales pipeline, forecast monthly sales and identify new business opportunities. 9. Develop positive working relationship with partners to build business. 10. Stay current with latest developments in marketplace and competitor activities. 11. Communicate up-to-date information about new products and enhancements to partners. 12. Develop process improvements to optimize partner management activities. 13. Work with partners to develop sale proposals, quotations, and pricings. 14. Deliver customer presentations and attend sales meetings and partner conferences. 15. Assist in partner marketing activities such as tradeshows, campaigns and other promotional activities.
  • Field Operations Manager

    NOP Global
    2009.11-2014.09(5 years)
    职位:Devices Company) (4 years 11 months) Responsibilities : Field Sales Activities : 1. Manage in-store personnel in Modern & Traditional Trade and Executing & Tracking of In-store Plans 2. Plan Promoter Deployment & in-store demonstration by channel, working closely with Distributor 3. Recruit & Deploy temporary Promoters for tactical campaigns 4. Managing Promoter team Recruitment and career planning 5. Set Promoter team KPI, Targets (with BlackBerry) & incentives 6. Analyze Promoter ROI, Recommend actions and Optimize Promoter Budget 7. Develop and drive the Promoter Training Programs with help of trainers & Area Sales Managers 8. Ensure Sellout data and other retail reports are regularly compiled 9. Owner of In Store Excellence Tracking & Improvements for promoter outlets 10. Compile, Review, Analyze & Suggest Improvement actions on report (Quarterly / Monthly) 11. Track & Assess competition - promotion activities, product and promoter movement Field Marketing Activities : 1. Responsible (recruiting and developing) for Field reps,Merchandiser,Trainers, Program Fasilitator (incentives program), and Direct Sales Team (Promoters) 2. Manage the team for all BlackBerry field activities in indonesia,such as : Achieving the sales targetted by the principal for direct sales team, planning and allocate coverage area for FR and MDS,training product knowledge,POS material distribution,call support etc 3. Supporting the event that held from Blackberry distributors in Indonesia 4. Monitoring and reporting all Blackberry distributor activities such as sales,program,market feedback,customer feedback,performance etc 5. Monitoring and reporting Blackberry sales and activities in indonesia 6. Monitoring and reporting for all updated competitors activities in the market 7. Monitoring and reporting about the Grey Blackberry distributors activities (un official BlackBerry distributor) in Indonesia 8. Giving suggestion about the market and program to RIM as our client

Educational experience

  • Universitas Persada Indonesia YAI

    Economics
  • SMU 37 Jakarta

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