SANDRA SCHNEIDER
Founder & Lead Alchemist
Female42 y/oKey Account Sales/Regional Sales DirectorLive in GermanyNationality Germany
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Summary
针对 T&W 德国销售经理岗位,Sandra Schneider Dragon 的五大优势:
一、最核心优势:运营商资源丰富
与Telekom公司一起把德国云项目做出来过的。在微软时参与 Azure 落地德国,在华为时主导与德国电信的合资云项目销售,是企业客户那边的主要对接人。
二、语言能力
德语是母语、英语是母语水平,意大利语也流利。在德国及欧洲跑业务,语言完全不是问题。
三、属地完美契合
住在慕尼黑周边,愿意出差,也能接受 EOR 这种雇佣方式。
四、千万级业绩被反复验证,且能从 0 搭建
经手过 1500 万美元的 TUI 全球单子、Databricks 五十万欧以上的项目,在微软时每月稳定六十万欧流水,Azure 在德国一年涨了 67%。而且多次从零做起新项目,有 15 年以上欧洲市场经验,适合去新开拓德国市场。
五、华为中国公司经历 = 跨文化汇报隐性加分
她曾在 Huawei(中国公司)任 BDM Cloud,更能适应中国企业文化。
Work experience
Founder & Lead Alchemist
VIVACE ALCHEMIA2026.01-Current(8 months)【Career Break - Write a book】 Published Author: Researched, structured, and published the contemporary novel “Tanz mit mir!“ May 2026. Managed the full lifecycle from deep-dive research analyzing career dynamics through the lens of ballet, ballroom, and Latin dance to global distribution via Amazon. Proves end-to-end execution discipline and complex content structuring. AI Evangelism & Simplification: Creator and host of the Lady Santa video series for the Technical Advent Calendar. Collaborating with industry leaders like Gregor Suttie, I demystify Artificial Intelligence and Machine Learning for non-technical audiences, translating high-level tech concepts into accessible, actionable insights. Continuous Upskilling: Utilized this strategic transition phase for deep-dive systemic research into next-generation AI ecosystems, ensuring readiness for senior leadership roles in the rapidly evolving tech landscape.Strategic Alliances Lead DACH/EMEA
ULTRA TENDENCY INTERNATIONAL2024.01-2025.12(2 years)Ecosystem Architecture & Carve-Outs: Designed and executed three parallel strategic carve-outs (Microsoft, Databricks, Google Cloud), overcoming internal resistance to create dedicated GTM motions. Google Cloud StackIT Integration: Independently onboarded Google Cloud as a strategic partner and integrated StackIT Schwarz Group’s sovereign cloud unicorn. This move unlocked access to conservative retail CPG accounts prioritizing data sovereignty, directly aligning with DACH regulatory demands. Databricks Scale-Up: Built the Databricks partnership from zero. Spearheaded roadshows, established full structural alignment, and drove the creation of a dedicated subsidiary. Result: €500k+ new revenue stream and market leadership in GenAI for regulated industries EMEA-wide. Microsoft Certification & Revenue: Led the third carve-out to separate Microsoft motions, ensuring operational purity. Achieved Microsoft certifications for SAP on Azure, AI and App Innovation. Secured consistent monthly recurring revenue around €60k/month per motion and passed critical Microsoft audits. Cloudera Turnaround: Rebuilt the Cloudera alliance in DACH from scratch, directly contributing to the Cloudera Partner of the Year 2024 award.Senior Enterprise Sales & Alliance Lead (DACH & Italy)
INTERCEPT B.V.2021.01-2023.12(3 years)Regulatory Navigation: Led platform migration for the Legal Professionals' Pension Fund (Hessen), managing year-long negotiations with dual Data Protection Authorities (Federal & Hessian). This experience is directly transferable to building trust in DTAG’s B2B security portfolio. Technical Excellence: Executed AWS-to-Azure migration for an automotive project requiring 2ms latency in fluid dynamics, demonstrating deep understanding of technical constraints in critical infrastructure. Creative Adoption: Secured cloud onboarding for ÖBB (Austrian Railways) through storytelling-based technical workshops, e.g. Why a snake needs a data lake?Strategic Senior Account Executive (DACH)
PLURALSIGHT LLC2020.01-2020.12(a year)The Mega Deal: Won and sealed a $15 million USD, 5-year global tender with TUI for a worldwide skills transformation platform, outmaneuvering incumbents like LinkedIn Learning. Account Ownership: Held full P&L and relationship ownership for the top 10 largest DACH-based enterprise accounts. 【Reason for leaving】Fixed-Term Pandemic HireSales Director / Advisor to the CEO
DRACOON GMBH2020.01-2020.12(a year)Security & Compliance Pivot: Pivoted the sales motion towards regulated markets and government sectors, delivering 10% net new customer growth within 90 days. Crisis Management: Intervened in a high-risk 24/7 support pivot, protecting enterprise cash flow and optimizing the company’s position for subsequent acquisition by Kiteworks. 【Reason for leaving】Fixed-Term Pandemic HireSales Director
HUAWEI TECHNOLOGIES2018.01-2019.12(2 years)Strategic Focus: Open Telekom Cloud (OTC) Joint Venture with Deutsche Telekom AG Direct DT Account Ownership: Owned the strategic relationship for the Open Telekom Cloud (OTC), the Joint Venture with Deutsche Telekom AG. Acted as the primary interface for DT B2B stakeholders, aligning joint go-to-market motions and driving sell-through into the DT enterprise base. Complex Migration Leadership: Led the sales-side execution for high-profile SAP S/4HANA migrations onto TOC, coordinating cross-functional teams of up to 150 people. Increased OTC revenue by 32% through targeted optimizations. Geopolitical Resilience: Navigated volatile geopolitical phases while maintaining operational continuity and trust with German Tier-1 Telco partners.Senior Sales Manager & DACH Launch Lead
MICROSOFT DEUTSCHLAND GMBH2013.01-2017.12(5 years)Strategic Focus: German Cloud Joint Venture (with Deutsche Telekom AG) & Security Executive DT Alignment: Co-developed the GTM strategy for the "German Cloud", acting as the primary bridge between Microsoft product teams and Deutsche Telekom executive stakeholders. Security-Led Growth: Spearheaded the market introduction of Microsoft Advanced Threat Protection (ATP) within Office 365, positioning security as a core compliance enabler for regulated DACH enterprises. Market Creation: Designed and executed the initial GTM playbook for Azure in Germany from scratch, delivering 67% YoY growth. Scaled the Accenture/Avanade alliance motion from 3 to 16 specialists.Account Manager & Sales Support
TECH DATA GMBH & CO. OHG2011.02-2012.12(2 years)Focus & Transition Reason: Handled hardware and software licensing business within indirect channels. Transitioned to Microsoft to directly participate in the inception and go-to-market of Germany's pioneering cloud infrastructure initiatives.Substitute Teacher for English & IT
COUNTY OF RHINELAND-PALZ2009.10-2011.01(a year)Background & Transition Reason: Undertook a structured, time-bound public sector assignment focusing on language and IT education. Returned to the commercial enterprise tech sector with fresh perspectives on knowledge transfer and digital skills.Account Manager
MONSTER WORLDWIDE DEUTSCHLAND GMBH2006.08-2009.09(3 years)Focus & Transition Reason: Managed large enterprise and corporate accounts across the DACH region for digital recruitment solutions, building robust recurring revenue streams before pivoting into public education/IT training sectors.Account Manager
IONOS (formerly UNITED INTERNET AG)2004.05-2006.07(2 years)Focus & Transition Reason: Initialized a commercial career directly after graduation, building a solid foundation in telecommunications, web hosting, and core account management principles for future enterprise tech sales roles.
Educational experience
Urter og sanser
Master's degree in Alternative and Complementary Medicine and Medical SystemsDekra Akademie, Frankfurt.
Bachelor's degree IT Clerk (IHK), Information TechnologySAP R3 Certification Set up a Student-Teacher-Intranet Graduation at Chamber of Industry and Commerce
Languages
German
Native
English
Fluent
Italian
Fluent
Certificates
Databricks GenAI/LLM, Microsoft Sales Excellence EMEA.
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