Ricardo

Business Development Manager
MaleSales representativeLive in BrazilNationality
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Work experience

  • Business Development Manager

    Samsung Electronics
    2024.06-Current(2 years)
    (1 year 7 months) • Development of Solutions, Value Added Services and Strategic Alliances for Latin America (B2B). Mobile Tablets Digital Signage LED Display Air-conditioner Notebook TV B2B and Audio Digital Appliances
  • Senior Pre-Sales Manager | New Business Manager

    LG Electronics
    2022.07-2023.09(a year)
    8 years 4 months (1 year 3 months) • Reporting to the Commercial Vice-Presidency with Leadership of the pre- sales team in Latin America (16 people) actively participating from negotiation, implementation and operation. • Recognized market experience for B2B projects focused on automation, digitalization, software with companies in the corporate segment, banks, hospitals, retail and government. • Excellent relationship with the distribution channel, solution integrators and hardware manufacturers that complement the solution (SaaS). • Average annual growth of 10 – 15% in the categories worked for the Digital Signage sector (Professional Monitors, Management Software, Hotel TVs, LEDPanels). • Developed the strategy for building new sales channels, generating a 20% increase in the number of Certified Partners and creating a Loyalty Program. • Led the highly complex project in the retail area (Brazil), with the objective of approving our product, meeting 100% of customer expectations, and generating a gain of R$ 10MM (BRL) with rollout for 4 years. • Received recognition for increasing our revenue from Latin America by bringing valuable projects above USD 0.3MM. • Prospecting, visiting customers, planning and analyzing the feasibility of investments and new businesses in the market, monitoring the routine and sales processes at all stages until completion.
  • Pre-Sales Manager | New Business Manager

    LG Electronics
    2015.06-2022.06(7 years)
    (7 years 1 month) * Business Development of B2B Professional Area, LATAM Pre-sales Leader, NPI, Software Solutions, Strategical Alliances with Partners (SystemIntegrators, Solution Providers) and direct communication with End Customers - including C-level. * Experience with regional accounts management in Latin America: YUM Brands (KFC, Pizza Hut), McDonalds, Marriot, Accor Hotels, Ford, BTG Pactual, Itau, Rio Galeao Airport, Embraer, LATAM Airlines, Telefonica. * Experience in Innovative Solution for Retail, Public Spaces, Corporate, Bank, Airport and IoT. * Channel Development: Distributors, System Integrators, Solution Providers & Professional A&V. * Leading webOS Smart Signage project (HTML5, Java, CSS) for LATAM (New Business Partners, Training Program, SDK Tools, Start-up Companiesand Software houses); KPI for Time Development, Lead Generation and Strategic products). * Portfolio strategy for Monitors, Video wall, LED Panel, Hotel TV, OLED and Software solutions (Artificial Intelligence, Internet of Things, Automation andCloud Solutions). * Weekly Pipeline Management, Business Review (Revenue, COI, RecoverPlan, etc.), budget for marketing activities, strategic products launching, direct contact with Engineering Team to improve LG solutions. * Best Practice of Digital Signage for Convenience store & Gas Station - Increase Sales and Improve Experience at Point of Sales. * Strong capabilities for projects that needs a Digital Transformation and create scenarios to add value in companies that would like to increase the brand exposure through technology.
  • Account Customization Manager

    Sony Mobile Communications
    2013.08-2015.05(2 years)
    (1 year 10 months) * Reporting to the Product Director with leadership of product customization activities in the mobile portfolio with operators. * Project Management, value added services for mobile devices (Music,New Services, PlayStation, Facebook, Twitter, Instagram and Gaming) and negotiation with operators in Latin America. * In charge of Telefonica/Movistar/Vivo for all LATAM regarding customization products, applications, games, wearable devices and new services. * In charge of Customization for Oi BR, TIM BR, Orange DO, Personal AR, Entel CL, Entel PE, Nextel, Antel UY, TIGO, IUSACELL, Virgin, ICE CR, Retail BR and Retail LAM. * Operators Requirements Management, Solutions, UX/UI, Launching. * Sales Support, Portfolio & Technical Presentations, KPI, Budget Management.
  • SPEC Leader for Brazil and LATAM - Mobile Handsets Division

    LG Electronics
    2011.08-2013.07(2 years)
    11 years 2 months • Reporting to Product Management with team leadership increasing the rate of product approvals with operators. Through new quality control processes and more effective tests, we resulted in Vivo being recognized as number #1 in device approval, and consequently benchmarking for competition. • Led the database project for customizing phones to be sold to the market via operator or retail. • Specialist in 3G, 4G, 4G+ networks, as well as CDMA, GSM, LTE technologies. • Direct interface for communication and approval of mobile phones, issues management and testing processes for Software and Hardware quality assurance.
  • Field Test Engineer

    LG
    2002.06-2005.12(4 years)
    (3 years 7 months) * Launch first LG GSM and EVDO devices in LATAM Market. * Quality Assurance of devices to enter in Homologation for Brazil and LATAM Carriers. * Strong CDMA knowledge in Mobile Networks - Lucent, Motorola and NEC.Logging and Debug Analysis.
  • Product Manager

    Advent Technologies Ltda.
    2001.01-2002.06(a year)
    (1 year 6 months) • Account sales manager for video projector and videoconference systems. • Customers from Verticals as Corporate, Banking, Government and B2C / End Customers.
  • Technical Support

    Sony Electronics
    1998.11-2000.12(2 years)
    (2 years 2 months) * Technical Support for Broadcast TV Channel - Globo TV. * Maintenance and Engineering support to Surveillance, Videoconference, Medical and Display systems. * Support for Sony Dealers and Service Centers - Perform training for End- Users and Technicians.
  • Technical Support

    PHB Eletronica Ltda.
    1994.10-1998.11(4 years)
    (4 years 2 months) * Participation in the project of the first and second electronic vote system in Brazil - Unisys and Procomp/Diebold, respectively. * Responsible for maintenance and development of power supplies for electronic, medical and telecommunication equipments (Itautec/OKI, Promon,NEC do Brasil, Bematech, among others).

Educational experience

  • ESPM

    Digital Marketing Strategy
    2013.01-2013.01
  • ESPM

    Digital Marketing, Marketing Basics Review
    2012.01-2012.01
  • FIA - Fundacao Instituto de Administracao

    MBA, Strategic Business Management
    2007.01-2009.01(2 years)
  • universidade sao judas tadeu

    Bacharel, Electric Engineering
    1995.01-2000.01(5 years)
  • Liceu de Artes e Oficios de S.Paulo

    Technical, Electronic
    1991.01-1994.01(3 years)

Certificates

B2B Marketing on LinkedIn Gerenciamento de Cronogramas de Projetos Fundamentos de Gestão Ágil Samsung Knox Professional Vendas Virtuais: Como Escalar o seu Negócio
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