Work experience

• Business Development & International Events Manager

  PiLog Group

  2024.05-Current

  (2 years)

  - Organized and managed 10+ international conferences in Europe and participantion in multiple high-profile exhibitions in the UAE and Europe (including ADIPEC), with full responsibility for event planning, budgeting, vendor negotiation, and on-site hospitality management, strengthening brand visibility and market positioning - Organizing joint brand awareness campaigns and co-hosting international events with SAP, leveraging marketing for events and cross-functional collaboration to maximize visibility, generate leads, and support client transformation projects - Leading cross-cultural communication with C-level executives, global partners, and account managers, fostering strong client relations and enabling long-term collaborations across Europe, the US, and the Middle East - Managing end-to-end event logistics, from venue selection and supplier coordination to crisis management and team leadership ensuring seamless delivery of international gatherings, MICE programs, and executive-level conferences
• Operations & Relationship Manager / Event Manager

  Phubber

  2024.01-2025.09

  (2 years)

  Organized client-facing events such as breakfasts, brunches, and evening gatherings to showcase products, strengthen client relations, and drive sales through personalized event experiences. Planned and executed co-branded events with VISA, leveraging marketing for events strategies to promote sales and enhance brand positioning. Organized sustainability-focused events outside the city, engaging the community in meaningful initiatives while promoting awareness of responsible practices. Handled operations and relationship management, overseeing vendor negotiation, budgeting, and cross-cultural communication to ensure smooth processes, on-time delivery, and strong partnerships between sellers, buyers, and the company.
• Event Coordinator & Team Lead

  Seaside Startup Summit

  2023.05-2025.07

  (2 years)

  Organized and supported two flagship international events annually (Dubai & Sevan), each bringing together 1,000+ participants, with full involvement in event planning, logistics, and MICE coordination. Led startup teams throughout the summit, providing mentorship in business model development, pitching, and networking, and ensuring high levels of client relations and engagement. Coordinated with speakers, mentors, and international partners, managing cross-cultural communication and hospitality to ensure smooth arrivals, schedules, and impactful knowledge-sharing. Organized structured event activities from workshops to networking sessions to maximize collaboration, learning, and business opportunities for participating startups and investors.
• Event Manager, Creative Director

  The Moon Production

  2021.05-2024.08

  (3 years)

  Led the creative vision and execution of 5+ large-scale music festivals (10,000+ participants each), overseeing event planning, budgeting, vendor negotiation, logistics, and team leadership to deliver impactful cultural experiences Organized and managed 10+ luxury weddings and 15+ corporate networking events, ensuring premium hospitality, seamless coordination, and client satisfaction for high-profile companies and private clients. Planned and delivered tourism and hospitality workshops/gatherings, promoting Armenia as a destination and strengthening ties with international partners. Coordinated diverse teams of designers, suppliers, and performers, ensuring cross-cultural collaboration and the successful delivery of innovative event concepts. Managed end-to-end production processes from venue selection and supplier management to crisis management ensuring all events were delivered on time, within budget, and exceeded audience expectations.
• Account & Relationship Manager

  Solicy

  2022.10-2023.04

  (7 months)

  Organized and supported the company’s participation in international Web3 events mainly in Dubai, handling event planning, sponsorship coordination, and marketing for events to strengthen brand visibility and attract investors. Prepared and delivered presentations for conferences and networking events, ensuring clear communication of company value propositions to international audiences. Explored new markets and identified event opportunities, recommending strategic participation in global exhibitions to expand the company’s reach and partnerships.
• Luxury Trip Designer, MICE Specialist

  Feel Armenia

  2019.05-2021.09

  (2 years)

  Identified new markets and international exhibitions for the company to participate in, organized event participation, and managed post-event lead generation to strengthen the sales pipeline. Organized corporate conferences, incentive trips, and retreats, handling full-cycle event planning, budgeting, vendor negotiation, and hospitality management to deliver exceptional client experiences. Designed bespoke luxury itineraries and event programs tailored to the needs of high-profile clients and corporate groups, ensuring seamless integration of travel and event services.
• HR and Events Specialist

  AIESEC International Organisation

  2018.08-2020.04

  (2 years)

  Coordinated and executed 20+ local events, workshops, and cultural exchange programs with up to 200 participants, ensuring seamless event planning, budgeting, vendor negotiation, and hospitality management. Built partnerships with local organizations and sponsors to support events and programs, applying marketing for events strategies to boost participation and visibility.

Educational experience

• University of Wollongong, Dubai American University of Armenia

  Master's in International Business Management

  2025.01-2027.01

  (2 years)
• American University of Armenia

  Master’s in Hospitality Management

  2025.01-2026.01

  (a year)
• American University of Armenia

  Bachelor’s in Business Analytics

  2019.01-2023.01

  (4 years)
• French College

  College Degree in Marketing Management

  2016.01-2019.01

  (3 years)

Languages