Summary

Work experience

• Product manager

  Star Sports Medicine Co.,Ltd

  2023.08-Current

  (2 years)

  • Drive international market expansion through sales activities • Plan and control overall progress of products and cross-functional development from research and development to launch. •Follow up all aspects of product delivery to ensure that the project is completed within the specified time. • Regularly collect and feedback customer needs and market dynamics to the R&D team to optimize the product accordingly. • Analyze industry trends and customer needs to support product positioning and long-term strategy. •Conduct business training for distributors and sales performance follow up. • Coordinate online and offline marketing and brand building work, including the release of product materials and organization of academic activities. •Creation of brochures and promotional content. • Support expert (KOL) development and customer communication. •Registration follow-up work and assist with compliance documentation.
• Product Manager

  Panther Healthcare

  2020.11-2023.08

  (3 years)

  •Lead product planning and cross-functional collaboration to develop new medical devices or improve existing ones. •Identifying user needs and coordinate verification activities to manage the product delivery. •Develop a clear product strategy that meets the needs of target market. •Collaborate with the sales team to train distributors and boost sales. • Creating marketing materials and sales tools to promote products. • Organize academic conferences and KOL maintenance •Prepare the list of registration documents and other compliance work. • Perform clinical support services related work.
• International Marketing Specialist

  Reach Surgical Co.,Ltd

  2015.08-2018.10

  (3 years)

  •Deliver all facets of domestic and overseas marketing campaigns. •Creation of marketing promotion materials for domestic and oversea exhibitions and seminars. •Project managing all marketing programs from beginning to end ensuring they meet the target objectives and within budget. •Work closely with sales team to keep it informed and ensure they are aligned and enabled on marketing activities efforts, to achieve sell-out target. •Collaborate with product teammates to support website design and content marketing. •Collect industry trends and related information, analyze marketing and sales data to develop insights and make recommendations on areas for optimization. •Responsible for supervising all marketing plans are implemented effectively, make sure customer are satisfied and that sales improves. •Prepare product registration lists and assist with compliance documentation.
• Commercial supervisor

  Essex Magnet Wire (Tianjin) Ltd

  2007.06-2015.08

  (8 years)

  •Responsible for developing international customers and hitting sales targets. •Collecting competitive information and analyzing market trends. •Organizing and coordinating exhibitions and seminars,implementation and management of marketing activities. •Responsible for making custom documents,including L/C terms,supervision and control of the entire import and export logistics related process.

Educational experience

• TIANJIN SCIENCE & TECHNOLOGY UNIVERSITY

  International economy & trade

  2003.09-2007.09

  (4 years)

  International economy & trade

Languages