(2 years 1 month) Academic Community Engagement | Partnerships & Journal Marketing | Data & Performance Analytics | Brand & Marketing Communications | Conferences ·Executed global journal growth and OA strategies in the China market, driving submissions, engagement, and visibility. ·Led data-driven performance management to optimize targeting and improve publishing workflows. ·Managed China digital marketing and community building, growing core social media channels and boosting engagement. ·Drove cross-functional collaboration across editorial, marketing, and publishing teams to deliver growth initiatives...

(3 years 10 months) Journal Marketing Specialist | Strategic Planning & Data-Driven Optimization | Chinese Market Expertise ·Comprehensive Journal Marketing Management ·Data-Driven Strategy ·Content & Budget Oversight ·Professional Editorial Collaboration ·Cross-Market Insights

(3 years 1 month) Marketing & Digital Strategy Expert | Cross-Platform Campaigns | Customer Journey Optimization ·Integrated Marketing & Budget Planning: ·Digital Platform Management ·CRM & User Journey Optimization ·Event & Product Launch Expertise ·Data-Driven Decision-Making