Coordinated international sales teams across Italy, the UK, Portugal, Germany, France, Central and Eastern Europe, and the Nordic countries, ensuring alignment with strategic commercial objectives. Led sales funnel optimization initiatives, leveraging data analysis to improve lead acquisition by 230%. Developed and executed strategies to increase international admissions by over 25%, focusing on pipeline management and team collaboration. Collaborated with senior management on budget planning and resource allocation to support sales and financial aid strategies. Analyzed commercial funnel performance to identify opportunities and implement data-driven improvements in conversion rates. Represented the organization at key European trade fairs to gather market insights and refine international sales strategies.

Led a 50+ person team to launch an international business plan and AI platform in the education sector. Coordinated sales operations and optimized the sales pipeline, achieving a 32% increase in overall volume. Designed and implemented market entry strategies, expanding operations in Latin America with new offices in Costa Rica and Colombia. Developed and executed a targeted B2C marketing and sales campaign aligned with market insights and consumer demand. Represented the company at international trade fairs, contributing to mid-term strategic planning and P2P business development.