Global Marketing Director
40~45K CNY/Per month
Full-time
More than 10 years
Refresh at 3 years ago
15 Views
1 Apply
Shanghai
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Job responsibilities
Responsibilities
1. Formulate a reasonable development plan according to the company's brand plan, maintain the brand image and enhance competitiveness, formulate and implement the company's brand communication plan and plan, and enhance brand awareness;
2. Responsible for brand promotion and marketing planning, including the implementation of network promotion, industry media cooperation, professional marketing and other programs;
3. Collect, sort out and analyze the information of the valve industry to provide support and help for sales;
4. Plan online and offline activities, strengthen customers' understanding and recognition of the brand, so as to promote sales and improve brand awareness;
5. Participate in the market planning of industry exhibitions, media advertisements, industry conferences, etc;
6. Keep good cooperation relationship with customers, promote and maintain brand positioning and image;
7. Be responsible for the management of the product exhibition hall, including the distribution management of the exhibition hall, the replacement of image posters, etc;
8. Sample management and shooting arrangement. Maintain the relationship with mainstream media, establish long-term and stable cooperation with media, and ensure a certain amount of media exposure;
Job Requirements
Qualifications
1. Education background: major in marketing/international trade/machinery or related majors, bachelor degree or above.
2. Work experience: more than eight years of experience in marketing and brand management in industrial industry.
3. Training experience: trained in marketing, product knowledge, public relations, management skills development, etc.
4. Skills: have a deep understanding of marketing work;
Good market judgment and development ability, strong organization and management ability;
Proficient in office software, good English listening, speaking, reading and writing.
5. Attitude: integrity, frankness, maturity, openness and self-confidence;
6.High working enthusiasm, good team spirit, strong observation and adaptability.
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