YIXUAN WU

@BidMatrix | Business Development Manager@Programmatic advertising industry
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Summary

Head of Programmatic Partnerships @ Bid-matrix | Driving Growth | CTV | oRTB | DSP&SSP. As a sales professional in the programmatic advertising industry with a background in accounting and ESG, I bring a unique blend of commercial acumen and a deep commitment to sustainability. I'm passionate about ESG principles and SDGs, and I’m always looking for ways to align business growth with positive social and environmental impact.

Work experience

  • BidMatrix
    Current
  • Business Development Manager

    Programmatic advertising industry
    2025.09-Current(a year)
  • Sales Manager

    BIGO Ads
    2025.07-2025.09(3 months)
  • Monetization manager

    zMaticoo
    2023.08-2025.07(2 years)

Educational experience

  • University of Leeds

    Master's degree, Business and Sustainability
    2022.01-2023.01(a year)
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