Work experience

• Project Manager

  Jobintech.Academy

  2024.07-Current

  (a year)

  • Spearheaded the +$35M Jobintech.Academy, a national project aimed at upskilling 15,000 learners with 100+ national and international partners, including universities and technical institutes. • Managed the project lifecycle, scaling from a Proof of Concept (POC) with 1,000 learners to full deployment (15,000), achieving a 75%+ employment placement rate. • Implemented AI-powered Learning Management Systems (LMS), improving learner engagement by 30% and completion rates by 25%. • Fostered strategic partnerships with key stakeholders in the Moroccan IT ecosystem, supporting Morocco’s growth as a startup destination.
• Business Analyst & Executive Learning Specialist

  MCC Group

  2024.02-2024.07

  (6 months)

  • Assessed training needs through job analysis, performance evaluations, and management consultation to build training programs for FLO, a North American EV charging company. • Developed customized training focused on skill enhancement and operational efficiency, resulting in a 20% reduction in training time and improved learning retention. • Increased team productivity by 15% through targeted skills development in technical proficiency, project management, and process optimization. • Collaborated with senior stakeholders to ensure alignment with strategic goals and maximize training impact.
• Business Analyst & Executive Corporate Trainer (Freelance)

  Global Horizon

  2022.03-2024.02

  (2 years)

  • Conducted business analysis to design training programs focused on business English, leadership, soft skills, and technical skills. • Designed and facilitated 20+ leadership workshops and business management seminars for executives, focusing on organizational psychology and performance optimization. • Provided coaching to 30+ executives, resulting in 95% client satisfaction and a 60% repeat business rate.
• Business Analyst attached to ACCOR Group HQ

  Sitel Group

  2021.07-2022.04

  (10 months)

  • Evaluated and recommended customer care and technology solutions for ACCOR Group to meet business objectives. • Trained English-speaking Agents at Levels 1, 2, and 3 and assisted with quality monitoring and coachingactivities. • Optimized customer service operations, improving efficiency by 20% and customer satisfaction by 35% through process enhancements and technology integration.
• Project Manager (Freelance)

  Various Clients

  2014.07-2021.01

  (7 years)

  • Advised on strategic growth initiatives for clients, achieving 25% market share increases through organic and inorganic expansion, including M&A and market entry. • Implemented digital transformation strategies, introducing AI-powered tools and CRM systems, improving customer retention by 20%. • Developed turnaround strategies resulting in 15% cost reductions while enhancing productivity and profitability.
• Research Fellow

  American Board of Sport Psychology (ABSP)

  2018.10-2021.01

  (2 years)

  • Led neurocognitive research and EEG data analysis to assess athlete performance, contributing to peer-reviewed publications and presenting findings at Harvard Medical School. • Advanced research in sport psychology and mental toughness through data-driven insights, impacting training and performance outcomes.
• Key Accounts Manager

  DISWAY

  2013.03-2014.03

  (a year)

  • Conducted extensive market research on North African hardware and software industries, identifying trends and customer needs to guide strategic decisions. • Managed key accounts for brands like Apple, Microsoft, HP, Dell, Adobe, and Samsung, achieving territory sales growth through market penetration. • Led cross-functional meetings with sales, marketing, and product development to define project scopes and align business objectives with technical capabilities.
• Project Manager

  Mission

  2012.02-2013.02

  (a year)

  • Led planning and execution for international events, including Oracle OpenWorld and the North African Coatings Congress, promoting Morocco on the global stage.

Educational experience

• institut superieur du Genie Appliqué

  Information System, Marketing, and Commerce

  2008.08-2011.12

  (3 years)

  Marketing and management
• Superior Institute of Applied Technology (ISTA)khemisset

  Undergraduate Diploma in Commerce

  2005.08-2008.08

  (3 years)

  Commerce and communication

Languages