Award-Winning CEO & Master Distiller | Fermentation Expert | Expansion Strategist | Crafting world-class spirits, merging art with innovation.. Visionary entrepreneur blending fine art, fermentation mastery, and global strategy. As the founder and creative force behind Rhum Belami, I’ve built Southeast Asia’s most recognized craft rhum brand from the ground up — distilling limited editions from sustainably farmed Vietnamese sugarcane, and exporting to high-end markets from Paris to Taipei. With a deep understanding of both craft production and luxury positioning, I’ve led Belami’s international expansion, managed collaborations with chefs, mixologists, and boutique venues, and helped external companies navigate cross-cultural growth into European markets. My work is guided by one core principle: From brushstroke to bottle — every creation tells a story. Whether it’s an aged rum, a truffle-infused soju, or an immersive tasting event, I turn passion into product, and product into experience.