RICARDO FIGAREDO NIEBLA

Commercial and Business Development Director@CEREBRO SMART MEDIA | Digital Advertising Sales, Strategist and Advisor - LATAM Market.@CEREBRO SMART MEDIA
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Summary

Digital Strategies and Precise Data.. 16 Years+ Media advertising sales and strategy experience, 9 on the digital/mobile marketing and advertising business. Highly passionate of the Online and Mobile media advertising, mainly focus on innovation, new formats, analysis, networks and full digital strategies for the perfect brand-user engagement. Excellent relationships with Telco's, Media agencies and direct buyers. Also passionate for new challenges, analysis and market understanding. Focus on the client needs and delivering them best advices and best practices to design a full and successful strategy. Deep knowledge in: Latam Market, display, mobile advertising, remarketing, native ads, analysis and campaign optimization tools.

Work experience

  • Commercial and Business Development Director

    CEREBRO SMART MEDIA
    2019.07-Current(7 years)
  • Digital Advertising Sales, Strategist and Advisor - LATAM Market.

    CEREBRO SMART MEDIA
    2017.03-Current(9 years)
  • Head of Sales and Business Development, Hispanic, LATAM

    NEOMOBILE
    2017.10-2019.05(2 years)
  • Vice President For Latin America

    Reporo Ltd
    2015.11-2016.11(a year)
  • Regional Manager Mexico&Central America

    REPORO/MobAds
    2013.10-2015.10(2 years)
  • MOBILE MARKETING REGIONAL MANAGER.

    Terra Networks
    2011.04-2013.10(3 years)
  • Mobile Marketing Manager

    CIE
    2009.12-2011.04(a year)
  • Key account Business development Manager

    CIE COMERCIAL
    2008.10-2009.12(a year)
  • New Business Development Manager

    CIE COMERCIAL
    2005.01-2008.10(4 years)
  • Account Manager

    CIE COMERCIAL
    2003.11-2005.01(a year)
  • Sales Assistant

    CIE COMERCIAL
    2003.07-2003.11(5 months)

Educational experience

  • UVM San Angel

    Administración
    2003.01-2006.01(3 years)
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