Reed's Resume

Reed

Social Media Manager

Male

Copywriter

Live in United States

Nationality

Summary

GOAL: I want to offer my strengths in copywriting, content creation, social strategy, community engagement, social media management, digital marketing, and tech industry knowledge to a collaborative team of passionate individuals looking to make something amazing and put a little bit of good back into the world! I bring years of experience in working in communications and excellent knowledge of social platforms, technology communities, and reporting tools. Technical Proficiencies & Skills: Communications: ● Editing, Content Strategy, Content Writing, Content Creation, Community Building, Creative Copywriting, Feature Storytelling, Live Streaming, Social Analytics, Social Reporting, Digital Photography, Blogging, Experience with both PC, Console, and Mobile Game Community Management. Applications, Skills, & Editing: ● Copywriting (AP & Chicago style), Video Editing (Final Cut & Premiere), Digital Photography, Microsoft 365, Sprinklr, Power BI, Zendesk, WordPress, Mail Chimp, Adobe Creative Suite, Asana, OBS, Hootsuite, Airtable, Pop Culture Knowledge ● Social Platforms: Twitter, LinkedIn, Facebook, Reddit, Instagram, Discord, Twitch, YouTube, TikTok, Steam Community, MAL, GameFaqs, Forums.

Work experience

Social Media Manager
Anker Innovations LTD
2025.06-Current
(a year)
Execute brand campaigns on Anker SOLIX social media channels. Collect data from platform analytics and present reports to stakeholders. Drive growth and engagement on the platforms through user-oriented content. Develop relationships with creative agencies and assist with the production process. Create campaign and content strategies that focus on organic impressions and creative product use.
Social Media Manager
Logitech @ Inspyre
2023.12-2025.06
(2 years)
Facilitate the execution of game tournaments, contests, community game nights, live broadcasts, and more. Gather insights and member feedback to drive continuous improvement. Perform data collection and analysis, in-game hosting and troubleshooting, moderation, technical support and assistance to users during events, and Discord engagement. Support planning efforts, exploring tools and software to enhance the community experience. Maintain a smooth and resonant Discord experience for users by making announcements, facilitating discussions, managing daily support tickets and channels, addressing user queries and concerns, and engaging the audience with bespoke content.
Social Media Strategist
Riot Games
2022.07-2023.12
(a year)
Work with the Global Marketing and Player Community teams to execute social plans, support efforts, and roll-out projects. Uphold best practices, including Player-First communication standards, working within Riot's social ecosystem to manage content across multiple platforms. Support organizational goals, develop player-focused content, and support our international social teams to ensure content is localized and relevant to players. Help develop and execute social media campaigns, content and channel strategy for League of Legends. Work cross-functionally with internal teams to elevate ongoing brand campaigns. Help build a connection with players across organic channels. Monitor and report on goals and performance metrics for social campaigns, and utilize data to optimize deployment for future campaigns. Products Supported: League of Legends.
Social Media & Community Manager
Microsoft @ Affirma
2021.07-2022.06
(a year)
Manage end to end program development. Conceptualize and execute marketing campaigns. Drive growth, recruitment, and engagement with ambassadors. Develop social strategies and manage social content and channels. Analyze social media trends within the game developer ecosystem and apply learnings to strategies and documentation. Products Supported: Azure DevOps, PlayFab, GitHub, Xbox, ID@Xbox, Havok, Visual Studio, Simplygon, DirectX.
Social Media Marketing Manager
Microsoft @ JefferyM Consulting
2020.03-2021.06
(a year)
Develop and execute social media and digital marketing strategies. Manage editorial for Microsoft Esports branded social media and marketing channels, including all social copywriting, storytelling, and content writing. Create weekly listening reports on paid and evergreen social campaigns utilizing Sprinklr’s social analytics tools. Utilize statistical modeling to collect esports competition and player data so as to improve AI prediction functionality and generate better social content from it. Products Supported: Bing, MSN. Esports Covered: League of Legends, VALORANT, Fortnite, Counter-Strike, Rainbow Six: Siege, Gears of War, Super Smash Bros. Ultimate, FIFA, Halo, Tekken, Overwatch, Apex Legends, Call of Duty, Street Fighter, Hearthstone.
Social Media Specialist
Riot Games @ Keywords Studios
2018.03-2020.02
(2 years)
Engage players via social platforms like Twitter, Discord, Facebook every single day with fun and helpful social copy. Create creative content for social channels. Assist with all support matters on a global scale. Develop learning and quality methods to improve player aid, and better methods on engaging with player responses and trends through collecting and analyzing social data. Products Supported: League of Legends, Legends of Runeterra, Teamfight Tactics, VALORANT.
Social Media Analyst/Consumer Support Specialist
Nintendo of America @ Parker Staffing Services
2016.11-2018.02
(a year)
2017.09——2018.02，Social Media Analyst Reported on social trends and traffic volumes. Engaged with and recorded player reaction on social platforms. Managed Miiverse community channels. Products Supported: Miiverse, First-party Nintendo IPs. 2016.11——2018.02，Consumer Support Specialist Helped solve consumer issues with efficiency and engagement. Helped test SMS support programs. Supported letter correspondence. Products Supported: First-party Nintendo IPs.
Freelancer
Individual projects
2014.01-2016.01
(2 years)