Ralitsa

Area Manager
FemaleRegional Sales Manager/SupervisorLive in GermanyNationality
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Work experience

  • Area Manager

    Husqvarna Group
    2017.10-Current(8 years)
    (7 years 4 months) Managing and developing GARDENA through distributors in Europe and sub- saharan Africa Full responsibility for GARDENA‘s subsidiary in South Africa
  • Sales & Marketing Manager

    Husqvarna Group
    2014.09-2016.10(2 years)
    5 years 5 months (2 years 2 months) Full communication and negotiation responsibility for B2B partners in the DIY sector Identification of growth opportunities for profit pools and novelties Planning, developing and implementing marketing campaigns in the retail and dealer channel Regular monitoring on GP; Profit and cost optimization; Supply and Demand Planning; Inventory responsibility 职位:Key Account Manager
  • Back Office / Supply Chain

    Husqvarna Group
    2011.06-2011.12(7 months)
    Support to the sales force Preparation of marketing material Communication with dealers and end customers Preparation of demand plans

Educational experience

  • American University in Bulgaria

    Master of Business Administration (MBA), Executive Master of Business administration
    2015.01-2016.01(a year)
  • Sofia University St. Kliment Ohridski

    German Studies
  • technische universitat berlin

    Historical Urban Studies
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