Rachid

Senior Live Operations Marketing Manager
MaleSales OperationsLive in MoroccoNationality
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Work experience

  • Senior Live Operations Marketing Manager

    Game Publishing
    2022.04-Current(4 years)
    Lead the planning and execution of live operations marketing campaigns across the MEA region, targeting millions of active players. Coordinate cross-functional teams including publishing, community management, and production to ensure successful campaign delivery. Manage regional and local campaigns launches designed to increase DAU, player acquisition, and community growth. Esports and Publishing Community, Game Operation Organized and managed multiple esports tournaments online & offline including community events , in-game and social media content for Free Fire Coordinated with production teams to ensure smooth execution of live streaming events and esports broadcasts.
  • Digital and Social Media Marketing Specialist

    Huawei CBG, Morocco
    2020.08-2022.04(2 years)
    Achieve superior customer engagement and intimacy, website traffic and revenue by exploiting all aspects of the social media marketing. Manage and lead all social media channels and digital campaigns. Build the online presence and enhance the advertising, marketing, and sales efforts.
  • Freelance Digital Marketer

    ANZI Institute, Australia
    2019.12-2020.06(7 months)
    Managing email marketing campaigns. Managing social networking channels
  • Digital and Social Media Intern

    TAPIO Advisory, Malaysia
    2019.06-2019.08(3 months)
    Produced website and social media content to support digital marketing campaigns. Assisted with campaign strategy development through market research, benchmarking, and audience analysis. Supported social media campaign execution and performance tracking. Academic Education:

Educational experience

  • University

    International Business Management.
    2016.01-2020.01(4 years)
  • L'ambassadeur

    Physics and Chemistry.
    2015.01-2016.01(a year)

Certificates

FutureLearn Digital Advertising Certification Saylor Business Administration Certification Tools & Platforms: Meta Ads Manager Google Analytics TikTok Ads Social Media Management Tools Campaign Performance Analytics
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