Rachel Lew
Director, Sales Solutions (Asia)@LinkedIn
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Summary
APAC Sales Leader | GTM Leader | Team Builder I Start Up Builder I MEDDPICC & Command of the Message I CCPC Global Certified Solution Focused Coach | MHS EQ-i 2.0 EQ Coach I CliftonStrengths Coach l Ex-Googler. Rachel is an experienced IT Sales Leader with 28 years of Channel management and Large Enterprise Direct Sales for both Hardware and Software vendors selling into large and Fortune 500 firms. She has the proven ability to recruit, nurture and lead a successful sales team to secure new business and expand the current customer base for both commercial and government sectors. As the Head of APAC Region for Puppet, Rachel oversees the business operations for Asia Pacific and Japan. She leads a cross functional team of 40 in APAC and is also the official spokesperson based in the APAC headquarters in Singapore. Rachel was head hunted to join Google to kick start the GTM function as the APAC Go-To-Market Business Leader covering a wide array of solutions under the Application Modernization & Ecosystem portfolio. Her key specialization includes Containerization, Developer Productivity & Experience, AI as assistant and Observability. Interview with Australasia News: https://w.media/an-interview-with-rachel-lew-regional-head-apac-at-puppet/ Promotion Announcement iTNews Asia: https://www.itnews.asia/news/puppet-promotes-rachel-lew-to-regional-director-asia-and-japan-568605 Her achievements to-date include: Puppet: - Grew Puppet from 7 employees to a 40 high performance team - Expand the Asia business by 14% YoY in 2019, 21% YoY in 2020, 33% in 2021 - President's Club award winner 2018, 2019, 2021,2022 - Best Region Award 2018 in Puppet - Top Sales Executive for 2018 in Puppet APJ - Land & Expand Award 2019 in Puppet APJ - Global Most Valued Player (MVP) Award 2021 - Best performing region (APAC) for FY23/1H Oracle: - Over achievement of Oracle annual sales quota - Among the 30 candidates selected into ASEAN Talent Development Programme in Oracle - Sponsored by Oracle for Leadership course in Singapore Management University Lexmark: - Achiever's Club for 3 consecutive years. - Achieved 100% contract renewal for 3 consecutive years - Selected by Lexmark and enrolled in INSEAD Leadership Course Canon: - Grew Canon Large Format Printer market share from 3rd to 2nd place. - Pioneered development of System Integrator channel and grew channel network from zero to 18 active resellers for Canon Laser Printers. Her working style: She is not a flashy person, she doesn't gossip about people over lunch, she doesn't go drinking at bars after work, she doesn't often boast about her achievements, she just get on with the job in front of her and get it done.
Work experience
Director, Sales Solutions (Asia)
LinkedIn2025.11-Current(9 months)APAC Go-To-Market Business Leader
Google2022.12-2025.11(3 years)Senior Sales Director & GM (JPAC)
Puppet2022.01-2022.12(a year)Regional Sales Director (Asia & Japan)
Puppet2021.08-2021.12(5 months)Senior Country Manager (Asia)
Puppet2020.07-2021.07(a year)Country Manager (ASEAN)
Puppet2019.08-2020.06(a year)Country Sales Manager (Singapore)
Puppet2018.01-2019.07(2 years)Senior Sales Manager (Middleware) ASEAN
Oracle2015.01-2017.12(3 years)Enterprise Account Manager
Lexmark International, Inc.2011.03-2015.01(4 years)Partner Sales Manager
Canon Singapore Pte Ltd2002.01-2011.01(9 years)Business Development Executive
NCS Group2000.08-2001.04(9 months)
Educational experience
INSEAD
Leadership and Change (Blue Ocean Strategy)2012.01-2013.01(a year)
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