Rachel Ho

Senior Manager, Public Relations, Greater China@Appier
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Summary

Public Relations and Corporate Communications. Public relations and communications professional with 10 years of experience in the B2B technology industry. Skilled in external and internal communications, maintaining media relations, designing globally-coordinated PR strategies, developing key message for brand & spokesperson communication, executive profiling, event planning, and crisis management. Dedicated to problem solving and creating value for corporations through specialized knowledge of integrated communications.

Work experience

  • Senior Manager, Public Relations, Greater China

    Appier
    2025.03-Current(a year)
  • Senior Integrated Communications Manager

    SAP
    2024.02-2025.01(a year)
  • PR Director

    iKala
    2023.02-2024.02(a year)
  • PR Manager

    iKala
    2022.02-2023.01(a year)
  • Deputy PR Manager

    iKala
    2020.04-2022.01(2 years)
  • Freelance PR Consultant

    Freelancer
    2019.07-2020.04(10 months)
  • Deputy Account Manager

    Elite PR Group
    2019.01-2019.05(5 months)
  • Account Supervisor

    Elite PR Group
    2017.07-2018.12(a year)
  • Senior Account Executive

    Elite PR Group
    2016.07-2017.06(a year)
  • Account Executive

    Elite PR Group
    2015.06-2016.06(a year)
  • Marketing Specialist

    Taiwan Printed Circuit Association (TPCA)
    2013.07-2015.06(2 years)
  • Undergraduate Research Assistant of National Science Council project

    國立臺北大學NATIONAL TAIPEI UNIVERSITY
    2012.08-2013.06(a year)
  • Summer Intern

    Elite PR Group
    2012.06-2012.09(4 months)

Educational experience

  • 國立臺北大學NATIONAL TAIPEI UNIVERSITY

    Bachelor of Business Administration - BBA, Leisure and Sport Management
    2009.01-2013.01(4 years)
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