Pui Mun Chen's Resume

Pui Mun Chen

Event Coordinator@ET Hub Sdn Bhd

Nationality

Summary

Marketing Manager, with extensive GTM Strategy and Product Marketing experience both Agency and In-house across APAC. I am a Marketing Manager with 14+ years' experience in both agency and in-house roles, deploying effective product marketing strategies across APAC. The diversity and vibrancy of marketing has always appealed to me as I enjoy deep diving to understand the nuances of consumer behavior and developing innovative products that not only meet but also exceed expectations. I specialize in creating effective marketing campaigns in collaboration with multicultural teams, across multiple channels including traditional and online media platforms that generate awareness and grow market share with the endgame resulting in brand loyalty, repeat purchase and product recommendations. Please feel free to contact me here on LinkedIn. I look forward to connecting with you!

Work experience

Regional Marketing Manager (APAC)
MEYLE AG
2024.07-2025.01
(7 months)
APAC Area & Product Marketing Manager - Panasonic Appliances Marketing Asia Pacific (PAPMAP)
Panasonic Asia Pacific
2020.01-2022.11
(3 years)
Senior Area Marketing Executive, Panasonic Appliances Marketing Asia Pacific (PAPMAP)
Panasonic Asia Pacific
2016.08-2019.12
(3 years)
Senior Marketing Executive - Consumer Electronics
Sharp-Roxy Sales & Service Co (Malaysia), Sdn Bhd
2014.10-2016.07
(2 years)
Marketing Executive
Universal Traveller Malaysia
2014.04-2014.10
(7 months)
Marketing, Media Planning and Buying Executive
TMI Media House Sdn Bhd
2011.05-2013.10
(2 years)
Event Coordinator
ET Hub Sdn Bhd
2009.05-2009.07
(3 months)

Educational experience

NUS Business School Executive Education
Digital Marketing Workshop
2024.01-2024.01
Universiti Tunku Abdul Rahman
Bachelor of Communications, Public Relations
2008.01-2010.01
(2 years)
Sekolah Menengah Kebangsaan Perempun Pudu
High School
2001.01-2006.01
(5 years)