Stakeholder Collaboration: Work with internal teams on product development, feature requests, and releases to drive adoption and growth Market Research: Analyze market trends, customer needs, and competitors to identify growth opportunities

Team Leading: Build, mentor, and lead several teams of 80+ members,revamping recruitment and training processes. Work Process Setup: Develop and oversee daily operations process—SKU onboarding, voucher creation, and promo and visibility setup and ensuring accuracy of content within SLAs Strategic Process: Optimize workflows and automate processes to improve operational efficiency. Achievements: Recognized for leadership skills and achieving top performance evaluations.

Team Leading: Manage a team of 29 people—SKU creation, merchant onboarding, and campaign setup within SLAs Strategic Process: Initiate content processes to support fast-changing business needs Achievements: Reduced turnover rate from 60% to under 10% within two quarters

Campaign Marketing: Support campaign end-to-end execution from planning to production, analyzing performance to drive downloads and app engagement across DOOH, paid social, and in-app channels Localization Insight: Deliver local insights, content marketing strategy, and trends to Headquarters in China every quarter to align with regional product roadmap

Content and Product Branding: Act as an editor in chief of the product—develop content strategy, branding initiatives, and website design—UX, features and search algorithm and logic Partnership: Develop partnership opportunities and enhanced product positioning