Peter
Country Sales Manager
MaleSales Manager/SupervisorLive in KenyaNationality
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Work experience
Country Sales Manager
Transwide Pharmaceuticals Limited2025.06-Current(a year)(1 year 1 month) Spearhead institutional and private hospital engagement strategy — including account opening, tender participation, and supplier prequalification for major hospitals such as Nairobi Hospital, MP Shah, KU Referral, AAR, and Defense Forces Memorial Hospital. Manage a cross-functional sales team (field and telesales), driving sales growth, accountability, and performance alignment across branches. Lead business planning, target setting, and pipeline reviews to deliver consistent revenue growth. Oversee tender and RFQ submissions, ensuring compliance, pricing competitiveness, and alignment with supplier documentation. Champion digital transformation through rollout of an E-commerce ordering platform to automate customer ordering and improve convenience for pharmacies and hospitals. Drive collaboration with manufacturers and suppliers to secure special institutional pricing and joint market access initiatives. Institutional sales • Key account management • Pharmaceutical tenders & procurement • Strategic partnerships • Field operations management • Digital transformation • Sales leadership • Supplier relationship managementBusiness Development Advisor
Salutaris Africa2024.03-Current(2 years)(2 years 4 months)Head of Business Development
Dot Glasses2024.06-2025.03(10 months)across public, faith-based, and private healthcare institutions in Kenya. Managed a 9-member sales and account management team, providing performance coaching, territory oversight, and execution leadership. Partnered with the Sales Director to formulate sales management frameworks, KPIs, territory structures, and national go-to-market strategies. Engaged senior decision-makers including County Health Executives, hospital CEOs, administrators, and faith-based health network leaders to drive adoption. Navigated institutional procurement processes, pricing discussions, and buying frameworks to support product adoption. Supported integration of DOT Glasses solutions into healthcare financing schemes and benefit packages to expand access and commercial volume. Coordinated training and implementation support to accelerate product uptake and sustained utilization at facility level. Gathered market intelligence on demand, competitive landscape, and service gaps to inform commercial and growth strategy.Medical Detailer- Business Development Associate
Viya Health Kenya2022.07-2024.06(2 years)Led efforts to establish strategic partnerships and drive market access for Viya Health's products in Kenya, resulting in increased sales and brand visibility. • Managed distributor relationships across multiple regions to ensure product availability and market penetration. • Utilized data and market insights to accurately forecast sales for Viya Health's range of products. Developed and executed direct sales strategies to accelerate product uptake among private and public healthcare institutions.,pharmaceutical channels. Established partnerships with NGOs and donor-funded programs, aligning commercial strategies with public health priorities. Organized clinical meetings, training sessions, and product workshops to educate healthcare providers on new pharmaceutical solutions. Monitored and reported on pipeline health, ensuring strategic alignment with sales targets. Collaborative Healthcare Projects: Worked in collaboration with Ipas and the Nakuru County Government on the PMAC Project, contributing to impactful healthcare improvements. Achievements : Distributor & Key Account Penetration – Secured 80% SKU listing at key distributors for new medical products, ensuring wider market coverage and improved product accessibility.Senior Medical Sales Representative
Avacare Health Group2020.03-2022.07(2 years)(2 years 5 months) Responsibilities 1. Accountable for achieving agreed sales and performance targets within agreed budgets and timescales. 2. Detailed planning of territory coverage including monthly, quarterly, and yearly planning ensuring implementation and systemic coverage of the territories. 3. Contributed positively to the Sales and Marketing team through co- operative relationships and collaborative efforts to achieve team and company objectives. 4.Regional Team lead Embu-Meru Region: I was responsible for coordinating the business in key institutions in the area including The Embu Children’s hospital, Outspan, mission and government hospitals. Key achievement • Achieved 200% growth in sales of Advance Rescue at Mater Hospital • Inclusion of Advance Rescue in Kenyatta National Hospital private wing formulary. • Increased territory client base by 50% by bringing by onboarding different hospital to stock our products.Medical Sales Representative & Key Account Management
Eli Lilly and Company2017.04-2020.01(3 years)(2 years 10 months) As a Medical Representative & Key Account Manager at Eli Lilly & Company, I was responsible for driving demand and managing strategic relationships across top-tier government and private healthcare institutions. My dual role combined expert one-on-one medical detailing with institutional sales and tender engagement to expand access to Lilly’s key therapies in psychiatry, endocrinology, and urology. I conducted targeted, in-chamber medical detailing with physicians—including diabetologists, nephrologists, neurologists, and general practitioners— delivering scientific content on Lilly’s portfolio and supporting treatment decisions with up-to-date clinical data. I led product education sessions for nurses, diabetes educators, and pharmacists, ensuring consistent therapeutic messaging across all care touchpoints. In my key account capacity, I managed high-value institutional clients such as Kenyatta University, UON, Kahawa Barracks, Kenya Airforce, and CBK. I oversaw end-to-end account operations: from building stakeholder relationships to supporting public tender submissions, pricing strategy, and stock monitoring through distributor coordination. Key Contributions: Achieved 30% growth in Cymbalta sales at Nairobi Hospital through strategic KOL engagement. Successfully included Cialis 5mg in the 2019 UON Health Services supplementary tender. Introduced Humulin 30/70 into mission hospitals including Chongoria and PCEA Tumutumu. Delivered consistent territory growth by tailoring strategies to meet prescriber and institutional needs. Core Competencies: Medical Detailing | Key Account Management | Business-to-Government Sales | Tender Strategy | KOL Engagement | Institutional Selling | Clinical Training | Product Launch | Market Access | HCP Relationship BuildingMedical Sales Specialist
iNova Pharmaceuticals2013.01-2016.11(4 years)(3 years 11 months) Duties and Responsibilities • Collaborated with the Export sales manager and helped establish and control budgets for marketing activities, trade show expenses etc. • Worked closely with Inova export manager to help set and achieve Kenyan distributors targets. • Identify and participate in relevant medical and scientific events (medicaleducation targeting doctors and patients, congresses etc.) to increase the visibility of our products • Overall responsible for meeting sales targets in own territory. • Responsible for Planning quarterly, monthly, weekly and daily on a continuous basis • Prepared feedback to management on competitor activity and new entries to marketing and collaborated to develop market strategy.
Educational experience
Moi University
Biochemistry2008.03-2012.01(4 years)Jomo Kenyatta University of Agriculture and Technology
MBA, Strategic ManagementUniversity of London
Certificates
Sales: Closing Strategies
Selling with Stories, Part 2: Stories
Great Sales People Tell
Sales Negotiation
Sales: Handling Objections
Become a Sales Representative
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