(2 years 1 month)

• Develop marketing and creative strategy for The 99 Store email and print campaigns. • Crafted content ideas, managed digital and print content collateral from start to finish. • Managed marketing copywriting for clients across all marketing channels. • Ensured timelines were met throughout the content production, editing and delivery process.

(2 years 8 months) • Boosted brand awareness and generated leads to Pure Barre studios by helping develop monthly marketing strategies, campaigns, and partnerships. • Helped developed monthly SOP email marketing tool kits for 600+ studios. • Develop and execute national social media calendars for Instagram, Facebook, YouTube, LinkedIn, Twitter, and TikTok. • Assisted creative development and copywriting for brand messaging, collateral materials, social media channels, and emails. • Develop monthly campaigns, local, and promotional marketing tool kits for studios. • Developed over 3,250+ marketing assets per year for studios. • Utilized market trends and target audience statistics to effectively and appropriately market demographics. • Performed market segmentation, targeting, and positioning for Direct Mailers. • Presented on marketing calls to reveal monthly marketing campaigns, social media assets, and print materials to franchisees. • Set up, completed, and tracked customer surveys for local, regional, and national campaigns and challenges.