Business Development | Southeast Asia GTM & Distributor Strategy | Footwear & FMCG Distribution Specialist | B2B Sales | Market Expansion – Philippines, Malaysia, Singapore |. Senior Sales & Business Development Leader with 24 years of experience driving market entry, revenue growth, and distributor strategy across Southeast Asia and China in the FMCG and footwear sectors. I specialize in launching brands in new markets, building strategic partnerships, and managing end-to-end commercial operations — from sales and logistics to trade marketing. At Relaxo Footwear Limited, I lead expansion across the Philippines, Malaysia, and Singapore, overseeing B2B sales, distributor management, retail/e-commerce growth, and localized product launches. Known for cross-cultural leadership and results in high-growth, competitive markets. Regional Sales Strategy & Execution | Market Expansion & Penetration (SEA, APAC, MEA) | Footwear | Brand Management |Channel Development & Distributor Management | Asian Markets | Brand Engagement Strategist | Go to Market Strategy | South East Asia | Trade Marketing & Brand Positioning| E-Commerce Management