Work experience

• Cannabis Team Lead

  BFG Supply

  2021.07-Current

  (5 years)

  ▪ Strategically introduce BFG brands into the commercial cannabis market ▪ Integrate CRM, update technologies and optimize processes ▪ Mentor sales reps, conduct ride alongs and teach how to spec/sell/construct grow facilities ▪ Manage United States Key Accounts and Multi-state Operators ▪ Discover, evaluate and onboard new brands to boost profitability
• Sales Team Manager

  Grizzly Peak Farms

  2020.06-2020.12

  (7 months)

  ▪ Within 90 day start; opened 23 accounts including all targeted Key Accounts, one call closed first 4 appts. ▪ Vetted 8 platforms to train/convert team from excel to Outfield CRM ▪ Trained/optimized lead generation team to improve efficacy ▪ Interviewed and hired several positions, assisted with marketing during the interim
• Proprietor & Head Grower

  Organick Greens

  2019.02-2020.06

  (a year)

  ▪ Designed marketing materials and implemented lead strategy @ 10% conversion rate ▪ Became premier option throughout Napa Valley and East Bay Area Ca ▪ Completed hundreds of plant trials to optimize plant growth efficiency ▪ Hired and trained cultivation technician ▪ Negotiated ongoing NET 10/15/30 contract terms
• Account Executive - East Coast & SoCal

  LumiGrow Inc.

  2017.07-2019.07

  (2 years)

  ▪ #2 in sales revenue first full year at company ▪ Best close rate on team for 2017 & 2018 ~35% ▪ Broke record of quickest to first sale (2017–4weeks) ▪ Closed 4/5 key accounts tasked in 2018 including Dartmouth U. ▪ Assumed cannabis cultivation expert role ▪ Successfully converted hardware sales to SaaS platform
• Solar Consultant/Team Lead

  Sunrun Inc.

  2015.05-2017.08

  (2 years)

  ▪ First month exceeded quota by 130% ▪ Top producer of entire inside sales floor 7 out of last 15 months ▪ Top Producer for SF inside sales team 10 out of last 15 months ▪ Averaged gross revenue growth by 15% and increased referral sales by 40% YOY ▪ #3 sales consultant for both inside and outside sales for all of 2015 (500+ consultants, started 6 mo. into year) ▪ Pioneered and assisted in training inside sales remote teams
• Solar Consultant

  Sungevity

  2014.06-2015.05

  (a year)

  ▪ Earned “A” rep ranking after first month on the floor (top 25% of producers) ▪ Took on Team Lead role within 2 months of hire to help coach other consultants ▪ Top 5 sales activity points on the floor, 6 months rolling since month 6 (emails, phone calls etc.) ▪ Standardized utility, state and federal incentive application processes spanning 20+ states
• S.U.N. Advisor

  SOLAR UNIVERSE

  2012.09-2014.05

  (2 years)

  ▪ Achieved referral ratio of 2.3 per customer sold in 2013 and increased the ratio to 3.7 during the first quarter of 2014 ▪ Engineered proprietary lead sourcing model including a business referral program and SEO for my website - #1 listing in organic searches for my target area ▪ Took a leadership role and trained the newest sales representative to become the #2 salesperson at the franchise ▪ Created reference guide for sizing inverters, site survey forms to ensure consistency and excel spreadsheets to present savings from different payment schedules
• General Manager

  d'anna yacht center

  2011.04-2012.08

  (a year)

  ▪ Given the task of re-opening a distressed marina and bringing it back to profitability; hired two sales representatives and a maintenance worker to complete a full turnaround of the business ▪ Managed boat sales, berth leasing team, maintenance staff and service technicians ▪ Liquidated remaining inventory within first year of management, leased out all berths available LEADERSHIP AND COMMUNITY SERVICE

Educational experience

• CALIFORNIA STATE UNIVERSITY, CHICO

  Business Administration Major

  2007.08-2011.05

  (4 years)
• HYDE COLLEGE PREPARATORY SCHOOL

  2005.08-2007.06

  (2 years)

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