Summary

Work experience

• Director International Sales

  Costa Crociere S.p.A.

  2024.03-Current

  (2 years)

  Responsible for International Markets (UK, North Europe, Central Europe, Eastern Europe, Middle East, India, Australia, Africa) and Future Cruise Sales onboard.
• Director Global Direct Sales

  Costa Crociere S.p.A.

  2022.01-2024.02

  (2 years)

  Responsible for Direct Sales, Mice and Groups, Sales Capabilities, Sales Processes and Platform, Sales Planning and Future Cruise Sales onboard.
• Visiting Professor - Economics of Cruise, Ferry and Yachting Industries

  Università degli Studi di Genova

  2017.09-2022.08

  (5 years)
• Go to Market Director

  Costa Crociere S.p.A.

  2020.05-2021.12

  (2 years)

  Leading during pandemic of Go to Market team and Sales transformation program of the company.
• Head of Direct Sales & OTA Italy

  Costa Crociere S.p.A.

  2016.11-2020.04

  (3 years)

  Responsible for Direct Channels and Online Travel Agencies for Italian Market.
• Head of Global CRM & Direct Marketing

  Costa Crociere S.p.A.

  2013.04-2016.10

  (4 years)

  Responsible for global CRM, Database management, Customer intelligence and Campaign management.
• Sales & Marketing Director

  maveda

  2008.04-2013.03

  (5 years)

  Commercial Director of the agency offering operative marketing solutions on GDO, Retail, Telco industries.
• Head of Direct Marketing Sales

  Poste Italiane

  2005.01-2008.03

  (3 years)

  Commercial responsible of a dedicated unit focused on direct marketing products.
• CRM & Direct Marketing Manager

  Postel

  2003.01-2004.12

  (2 years)

  Leading CRM, Business Intelligence and Loyalty program of the company.
• Financial Controller

  FASTWEB

  2001.06-2002.12

  (2 years)

  Sales planning operations and financial accounting of North West Region.
• Management Consultant

  TBridge

  1999.10-2001.05

  (2 years)

  Management consultant with a focus on business strategy and local public transport.

Educational experience

• ESCP Business School

  General Management Program Business Administration and Management General
• Università degli Studi di Genova

  Bachelor's Degree Economics
• Università degli Studi eCampus

  Psychology Teacher Education

Languages