Mario Eduardo Romero
Marketing Intern@Ananth Technologies
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Summary
Digital Marketing Leader | CX Data Driven Solutions | Strategic Operations & Growth | AI Implementation & E-commerce Optimization | Email Marketing | Social Media Marketing | Experience in 4 Countries & both Hemispheres. As a seasoned Omni-Channel Marketing leader with a decade of progressive experience, I excel at crafting, implementing, and optimizing data-driven (GA, Google Search Console, CrazyEgg and more) strategies that consistently drive high audience engagement and Conversion Rate Optimization (CRO). I've had the privilege of shaping and contributing to a top-tier e-commerce company, an industry leader generating millions in annual sales. My global career has been uniquely shaped by diverse roles, including an invaluable internship in Hyderabad, India early on in my career, and significant exposure to most recently, a very competitive E-Commerce Company, the dynamic Real Estate and Mortgage industries. This international perspective has equipped me with a profound understanding of varied business methodologies, business cultures and Market Entry Strategies. I possess a comprehensive skill set vital for modern Digital Marketing Management, including advanced proficiency in E-commerce Solutions like Magento, Data driven Product Marketing, and expertise in Email Marketing Automation with Klaviyo. Managing Social Media Profiles with 100k total followers, including a 67k subscriber YouTube. Driving in organic growth by establishing relationships and identifying strong influencers to generate impact. My leadership capabilities have expanded to supervising cross-functional teams of up to 20 individuals on complex marketing projects. My core competencies include: Strategic Marketing & Campaign Management: Formulating, planning, implementing, and optimizing integrated data driven marketing campaigns across diverse channels. Performance Marketing & Analytics: Driving Sales-Driven Social Media/Content Campaigns and funnels, leveraging Social Media Marketing Analytics and Market Research for actionable insights and ROI maximization. Content & Creative Strategy: Specializing in high-impact Content Creation, Creative Design, and effective Brand Awareness Campaigns. Digital Presence Optimization: Search Engine Optimization (SEO), Website Converstion Optimization, UX/UI Design Improvements. Team Leadership & Project Management: Leading and mentoring teams to execute complex marketing initiatives and deliver measurable results. Marketing Technology & Automation: Proficient in leveraging platforms for robust e-commerce operations and advanced email marketing personalizing customer journey automation. I am confident in my ability to achieve ambitious marketing objectives and deliver exceptional results, seamlessly navigating any English or Spanish market in the world.
Work experience
Marketing Supervisor
TVAPE2022.07-2025.09(3 years)Digital Marketing Specialist
R3 Yes! Real Estate, LLC2013.01-2022.07(10 years)Supervisor de Desarollo Externo
Wall Street English2014.03-2015.03(a year)Marketing Intern
Ananth Technologies2014.12-2015.02(3 months)
Educational experience
Universidad Peruana de Ciencias Aplicadas
Bachelor’s Degree, International Business/Trade/Commerce2015.01-2020.01(5 years)Universidad del Pacífico (PE)
Curso Especializado - Marketing de Contenidos, Marketing, 162019.01-2019.01Pontificia Universidad Católica del Perú
Especialización de Agente Inmobiliario, Desarrollo inmobiliario2013.01-2013.01
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