Maddy Nguyen
Performance Executive@WPP Media
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Summary
Performance Marketing | Media Buyer @WPP Media. Digital Marketer with 1.5+ YOE managing full-funnel campaigns across Google Ads, Facebook Ads, and TikTok Ads. Skilled in performance marketing & data-driven strategy. Fluent in English, learning Chinese (HSK2). Passionate about driving brand growth in the digital space.
Work experience
Performance Executive
WPP Media2025.03-Current(a year)Optimization Executive
PMAX - Total Performance Marketing2024.08-2025.02(7 months)Optimization Trainee
PMAX - Total Performance Marketing2024.05-2024.08(4 months)Business Development Representative
Base.vn2023.11-2024.01(3 months)Business Development - LazPrentice 2.0 Candidate - Growth, Affiliates, KOL Affiliate
Lazada2023.04-2023.10(7 months)Sales Intern
Savvycom - Software Product Development2022.08-2022.10(3 months)Marketing And Public Relations Manager
AIESEC2022.05-2022.06(2 months)Ambassador
AIESEC2022.05-2022.06(2 months)Public Relations Executive
AIESEC2022.01-2022.06(6 months)Event Executive
AIESEC2021.12-2022.01(2 months)Marketing Executive
AIESEC2021.11-2022.01(3 months)
Educational experience
National Economics University (Vietnam)
Bachelor's degree, Marketing2020.01-2023.01(3 years)High School for Gifted Students, Hanoi National University of Education
Chemistry2017.01-2020.01(3 years)
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