Maadi Boujenib

MaleBD ManagerLive in FranceNationality France
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Work experience

  • Sales Director/ Business Developer

    SumUp
    2024.01-Current(2 years)
    Company specialized in Financial Technology (Fintech) providing payment solutions Area: France, French Market (Retail / Online) Missions: Sales management, sellout strategies, negotiations and strategic development, commercial operations, deployment of enhanced visibility, CRM management with key partners, ROI oversight, budget management, securing orders, sellout and stock analysis, and wholesaler management. Achievement: OM Segment: (Boulanger) • Achievementfully increased revenue from €700K to €1.5M in Boulanger • 26K SO Business Development : • Established breakthroughs across various accounts within the first four months (Electro Dépôt, Independent Telcos)
  • Area Key Account Manager

    Honor
    2022.09-2024.09(2 years)
    Company specialized in telecom. Area: France, Open Market &Careers Independent part Missions: Sales management Sellout strategies Negotiations/Strategic development Commercial operations Enhanced visibility deployment CRM with key partners ROI oversight Budget management Order securing Sellout & Stock analysis Achievement: OM Segment: (Boulanger breakthrough) • Accomplished growth from €500K to €10M in Boulanger revenue in the first year • 30K SI & 26K SO • Increased market share from 0% to an average of 5% • Negotiation and deployment of displays unit in the 20 most important Boulanger stores in France. Careers independent Segment: • An average market share of 18% in the HONOR brand for independents Telcos. • 10K SO (from September 2022 to April 2023)
  • Independent Channel Manager (KAM SELLOUT)

    Xiaomi
    2021.01-2022.09(2 years)
    Company specialized in telecom and IOT. Area : France, (Career) Missions: Manage sellout/incentives negotiations/strategy formulation/commercial operations/increase visibility/CRM with key partners/ROI oversight/budget management/order securing. Achievement: • Achieved an average market share of 30% for Xiaomi • 30K SO from May to November 2021 • Generated 14M€ in revenue • Contributed to becoming the leading smartphone brand at SFR (38% MS W39 2021/Q3 2021 33% MS)
  • National Field Manager

    Marshall Group
    2018.11-2021.01(2 years)
    Company focused on designing audio systems. Area: France (Open market Fnac, Darty & Boulanger) Missions: Recruitment, overseeing a team of 4 sales representatives, enhancing team skills, driving KPIs, reporting, facilitating field meetings, managing budgets, and executing strategies (challenges/events/commercial operations/store animations), along with CRM engagement with key partners. ROI oversight. Achievement: • From January to May 2019, Marshall held a 14% market share compared to 8% in 2018 at Fnac. • The launch of the Darty challenge in the Southwest region included 15 stores, resulting in a 20% increase in sales compared to 2018
  • Sales Representative / Regional Manager

    Huawei
    2016.09-2018.11(2 years)
    Company specializing in telecommunications. Area: Northeast (Orange, SFR, Bouygues Telecom, CES & OM) Missions: Negotiating visibility, selecting products, planning commercial negotiations, ensuring sellout training, coordinating events and roadshows, merchandising, reporting, analyzing outcomes, managing product ranges for both sell-in and sell-out, and monitoring ROI. Achievement: • An increase from 8% to 20% is noted for the Independent SFR in the northeast region. • Two-time winner of the Huawei European challenge.
  • Sales Representative

    Kimberly-Clark
    2016.01-2016.09(9 months)
    Company focused on hygiene products Area: Northeast. Responsibilities: Tracking Sell In & Sellout, managing commercial plans, negotiating visibility, overseeing customer portfolios, reporting, ensuring visibility, and conducting competitive analysis. Achievement: • An increase of +7% market share in the handkerchief segment. • Negotiation and incorporation of the new Brand Northeast region (John Frieda) resulted in a +5% market share.
  • Area Key Account Manager

    Paramount Pictures
    2014.03-2015.12(2 years)
    Company focused on entertainment and media industry. Area: Northeast. Responsibilities: negotiating volume, managing commercial agreements, overseeing Sell in and Sell out, ensuring visibility, and managing the customer portfolio. Achievement: • Aim for 1M€ annually, with actual results reaching 1.4M€ (Selling approximately 70K units DVDs each year)
  • Sales Representative

    Coca-Cola European Partners
    2014.01-2014.03(3 months)
    Company specializing in soft drinks Area: Northeast. Missions: volume negotiations, commercial negotiations, management of Sell in and Sell out, ensuring visibility, and managing customer portfolios.
  • Sales Representative

    LOBODIS
    2013.09-2013.12(4 months)
    Company focused on coffee production Area: Northeast Missions: Negotiating visibility, driven by results, achieving KPIs, reporting, facilitating field meetings, managing budgets, implementing strategies (including challenges, events, commercial operations, and store activities), and CRM with key partners. Achievement: • Achieve a 20% market share upon the introduction of the new product. • Generate €250K in revenue (representing 2% of the total revenue in France).
  • Sales Representative

    Texas Instruments
    2012.04-2012.12(9 months)
    Company focused on electronic components Area: Northeast Missions: Negotiating visibility, selecting products, developing commercial plans, ensuring sellout training, managing negotiations, merchandising, reporting, analyzing results, product assortment, and overseeing sell-in and sell-out management. Achievement: • Deployment of 40 BOX units in retail sites throughout the northeastern area • Comparison of market shares: 27% versus 11%
  • Sales Representative

    Duracell
    2011.09-2012.02(6 months)
    Company focused on battery products. Region: Northeast Responsibilities: Product assortment, tracking sell-in and sell-out, commercial planning, negotiating visibility, managing customer portfolios, reporting, ensuring visibility, securing orders, investigating competition, and negotiating additional visibility. Achievement: • Negotiated 25 boxes and additional visibility during the Christmas season. • Achieved 35% market share compared to 25% in the Northeast
  • Seller/ Manager

    Ruchan
    2009.09-2011.07(2 years)
    Company specializing in food products (Work Placement) Area: Telecommunications and Laptops Missions: Managed the sales and oversight of smartphones and laptops during my internship. Achievement: • Acknowledged as the leading smartphone seller for a year.

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