Luis Eduardo Ramírez Anza

Director de iniciativas estratégicas@Broxel
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Summary

Director of Strategic Initiatives | Champion of Marketing Strategy & Creativity. As a seasoned marketing professional, I've navigated an illustrious journey spanning the domains of advertising, fintech, pharmaceuticals, home appliances, tobacco, and the world of exquisite spirits. My unrelenting commitment to excellence, paired with a distinguished Master of Business Administration (M.B.A.) from the prestigious Escuela Bancaria y Comercial, reflects a profound dedication to pioneering groundbreaking strategies. These strategies are designed to ignite business growth, employing a fusion of imaginative creativity and data-driven precision to maximize revenue and usher in elevated profits.

Work experience

  • Director de iniciativas estratégicas

    Broxel
    2024.11-Current(2 years)
  • Senior Brand Marketing Manager

    Broxel
    2024.06-2024.11(6 months)
  • Senior Corporate Marketing Manager

    Grupo Loeffler-Russek
    2020.10-2024.06(4 years)
  • Business Director

    CATORCE DÍAS
    2020.08-2020.10(3 months)
  • Director de cuentas

    CATORCE DÍAS
    2019.11-2020.08(10 months)
  • Marketing Manager

    SMEG Mexico S.A. de C.V.
    2019.02-2019.11(10 months)
  • Marketing Communications Specialist

    Electrolux
    2018.01-2018.12(a year)
  • Winston Brand Associate

    JTI (Japan Tobacco International)
    2017.03-2017.10(8 months)
  • Franchisee Management Specialist

    Grupo Modelo S.A. de C.V.
    2016.03-2016.11(9 months)
  • Insight Supervisor

    Grupo Modelo S.A. de C.V.
    2014.12-2016.02(a year)
  • Digital Strategist

    One Media
    2014.05-2014.11(7 months)
  • Marketing Trainee

    Gerdau
    2013.05-2014.05(a year)
  • LAR Consumer marketing intern

    Intel Corporation
    2011.10-2012.05(8 months)
  • Videogame Journalist

    GamePlay MX
    2010.11-2011.10(a year)
  • Marketing Intern

    Reader's Digest
    2010.11-2011.04(6 months)

Educational experience

  • Escuela Bancaria y Comercial

    Master of Business Administration (M.B.A.), Business, Management, Marketing, and Related Support Services, Master
    2013.01-2014.01(a year)
  • Escuela Bancaria y Comercial

    Bachelor of Business Administration (B.B.A.), Marketing, Licenciatura
    2008.01-2012.01(4 years)
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