Liying

ShanghaiNationality China
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Work experience

  • Assistant Manager

    AIC Education
    2016.08-Current(9 years)
  • Financial Counseling Program Development Intern

    Prosperity Connection
    2015.05-2016.01(9 months)
    • Implemented the best financial literacy coaching practices via industry research and curriculum development• Empowered community engagement in financial stability during workshops and credit fairs within the community• Assisted data specialist in developing metrics for client and volunteer database and enhanced the communications between different channels• Coordinated community outreach activities and developed survey metrics for 24:1 demographic metrics• Led service quality improvement evaluation reports based on FCPI initiative between Kingdom House and St.Louis Community Credit Union
  • EF Academy Admission Office Assistant

    EF Education First
    2013.12-2014.04(5 months)
    •Standardized EF Academy marketing materials on EF Website and localized the content via EN-CN translation •Marketed products to over 200 customers via cold calls and recruited 24 potential participants to info sessions •Handled the application process for participants at EF Academy and monitored learning process of participants•Participated online meetings with overseas campus and integrated missions and strategies into Chinese market
  • Public Relations Intern

    Edelman
    2013.11-2014.04(6 months)
    • Drafted and translated press release materials and media reports for clients in fashion, technology, consumer marketing field• Coordinated media events and updated media database, and maintained close contact with media partners, vendors and clients• Assisted with editorial planning as well as strategy planning for ongoing campaigns• Conducted competitor analysis and established marketing strategies for clients
  • Program Coordinator

    HandsOn Shanghai
    2011.06-2011.12(7 months)
    • Provided counseling support for 125 parents and children to ensure satisfactory outcome from the program and facilitated the familial ties between children and their parents• Coordinated class activities, volunteer teachers and designed curriculum for children to enhance the successful operation of the program• Taught introductory English lessons to 2-5th grades and inspired the learning interest for class participants

Educational experience

  • Washington University in St. Louis

    Development Economics and International Development master of social work (m.s.w.)
  • Shanghai International Studies University

    English Language and Literature, General bachelor of arts (b.a.)
  • University of Montana

    Sociology and Anthropology exchange program
  • Fudan University

    Communication and Media Studies minor in communications
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