Li-Fan
FemaleMarketing Manager/SupervisorLive in GermanyNationality
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Work experience
Product Marketing Manager
KIOXIA Europe GmbH2019.10-Current(6 years)(5 years 7 months)Product Manager
Toshiba Memory Europe2018.11-2019.10(a year)• Responsible for overseeing product management for enterprise SSD, encompassing tasks such as creating price lists, conducting market price analysis, generating sales forecasts, and managing inventory levels. • Providing sales support in promoting enterprise SSD to the customer base, which involves mapping the appropriate SSD solutions to customers' specific applications, formulating targeted go-to-market strategies, and offering prompt solutions to secure orders. • Conducting an analysis of SSD utilization in customers' systems or applications and monitoring the trends in product requirements within the SSD market. • Conducting external customer visits to analyze their requirements and gather market information, which will be utilized for future product promotion strategies. • Participation in exhibitions and partner eventsProduct Manager
ASUS2015.02-2017.10(3 years)(2 years 9 months) • Expertly developed and monitored sales performances across multiple branch offices, including Germany, UK, France, USA, South America, and the Nordics, effectively managing sales responsibility of 4 million USD. • Proficiently supervised product life cycles, coordinating seamlessly among factories, designers, and product owners. • Skillfully planned and organized exhibitions at prominent events such as Computex and CES. • Diligently crafted comprehensive product marketing guidelines for seamless implementation. • Performing product trainings for local and oversea sales staffsBuyer Assistant
ASI Corporation2012.08-2013.08(a year)(1 year 1 month) • Facilitated communication with diverse computer manufacturers specializing in networking products and computer components, including ASUS, StarTech, D-Link, and TP-Link, to support product managers effectively. • Effectively monitored and analyzed the outcomes of monthly promotion campaigns.
Educational experience
Lancaster University
Master of Science (MS), E-Business and Innovation (ManagementSchool)2013.01-2014.01(a year)Tamkang University
of Business Administration, International Business2008.01-2012.01(4 years)
Certificates
edX Verified Certificate for Marketing
Analytics: Competitive Analysis and
Market Segmentation
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