Work experience

• Field Marketing Associate, Channel

  Rippling

  2025.07-Current

  (3 months)

  6 years 2 months
• Associate Marketing Manager - Experiential

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  2023.07-2025.07

  (2 years)

  (2 years 1 month)
• District Sales Manager

  San

  2023.03-2023.06

  (4 months)

  - Overdelivered both monthly and quarterly retail goals, resulting in over 650 units sold in the second quarter - Managed a territory of 47 dealers to enhance their sales strategy, product knowledge, and marketing tactics - Developed and sold annual, quarterly, and monthly retail plans personalized to each dealer in my territory - Identified risks to retail in my district and collaborated with leadership to create countermeasure actions - Provided in-depth retail forecasts based on dealer feedback, market dynamics, and retail environments
• Associate Channel Marketing Manager

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  2022.07-2023.03

  (9 months)

  - Collaborated with the dealer network to drive a consistent customer experience during go-to-market product launches across the omni-channel brand footprint, including both in- store and digital brand efforts - Created low-funnel media advertisements with agency partners, focused on driving traffic to dealer sites - Utilized the national efforts of the brand to develop comprehensive retail plans that resonated with consumers in each dealer’s local market, focused on driving high-quality traffic into their store - Improved performance of the Certified Web Program with a focus on cost per click, sessions, and leads
• Volunteer Marketing Coordinator

  Firefighters For Healing

  2017.05-2022.10

  (5 years)

  (5 years 6 months) - Scheduled, organized, and ran multiple philanthropic events, including a gala with more than 300 attendees that raised over $40,000 for burn survivors at the Hennepin County Medical Center - Contacted over 700 businesses resulting in 150 donations for the gala’s silent and open auctions - Managed a team of 15 people to handle the logistics of the gala including scheduling of venue, event set up and tear down, donation inquiries, customer service for event attendees, and advertising of the gala
• Sales and Marketing Associate

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  2020.07-2022.07

  (2 years)

  (2 years 1 month) - Participated in a 2-year development program that consisted of rotating between four different global business units, gaining experience in sales, brand marketing, channel marketing, and product planning - Assisted with dealer communications, sales tracking, content creation, and website updates for several product launches, including Polaris RZR, Ranger, Snowmobile, and Indian Motorcycle product lines - Supported the growth of the Snowmobile ambassador and athlete programs through talent recruitment, social media analysis, content creation, event planning, and the development of promotional products - Collaborated with an outside agency to manage product launch information, event details, retail programs, and key business updates that were distributed to the entire on-road dealer network and consumers
• Sales And Marketing Intern

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  2019.06-2020.07

  (a year)

  (1 year 2 months) - Developed and executed in-store point of purchase displays, email communications, and digital strategy to promote the primary sales event of the year, accounting for 30% of annual retail - Managed an all-new exclusive $500 offer test campaign for 25,000 websites leads by creating an email template personalized to the consumer - Built customized 4-day schedules for each of the 1,400 Off-Road Vehicle dealers, based on region and products carried to maximize dealers time at the largest dealer show of the year - Educated dealers on the features and benefits of the Polaris Retail Experience to increase interest for implementation within dealerships
• Brand and Field Marketing Intern

  Radisson Hotel Group

  2018.05-2018.12

  (8 months)

  - Established large scale company partnerships with national brands by researching the prospects, analyzing their success, and founding open communication for a mutually beneficial relationship - Coordinated with individual hotels to develop select marketing techniques for both small and large projects by identifying unique tactics to advertise the property - Assisted the Brand Marketing team with the creation and evaluation of brand wide promotions in order to differentiate our company from competitors - Organized a companywide event for over 300 corporate employees by negotiating with vendors, partnering with facilities management and creating written content with the communication team
• Customer Service Associate

  University of Minnesota

  2017.02-2018.05

  (a year)

  (1 year 4 months)
• Sales And Marketing Intern

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  2017.04-2017.08

  (5 months)

  - Obtained a Minnesota Insurance Producer License by completing over 40 hours of classes and passing a state examination - Managed $1000 monthly budget to drive leads and promote agency via social media advertising - Sold over 25 new policies during 3 months of licensed selling at American Family - Organized multiple online marketing campaigns for distinct policies containing website advertisements, Google AdWords, and social media promotions
• Student

  Eden Prairie Schools

  2012.09-2016.06

  (4 years)

  (3 years 10 months)

Educational experience

• University of Minnesota - Carlson School of Management

  Marketing

  2016.09-2020.05

  (4 years)
• Eden Prairie Senior High School

  2012.09-2016.06

  (4 years)

Certificates