Kanchana Chetakkarawanit liu

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Work experience

  • Business Development Manager - B2B ( Wholesale )

    Agoda
    3 ปี 2 เดือน ตุลาคม 2024 - พฤษภาคม 2026 (1 ปี 8 เดือน) กรุงเทพมหานคร • Top performer : KPIs achieved rate at 170%-200% ( score 4-5/5)in B2B deal conversion and partner maintenance for 4 consecutive quarters. • One of the early member to build 0 to 1 TH-B2B business penetration from scratch, wholesale product penetration strategy ( Large scale up ), able to convert XXX deals for TH-B2B business within 1 year. • Initiated strategies to close B2B deals and penetrated B2B programs up to 80% conversion rate : Pitched and sustainingly maintain partner relationship. ( Best price deal - Short & Long term pricing retention strategy )
  • Business development manager

    CNOB ( China Outbound )
    เมษายน 2023 - ตุลาคม 2024 (1 ปี 7 เดือน) กรุงเทพมหานคร, ประเทศไทย • Incubated partners to get familiar with China marketing programs and influenced partners to invest in Agoda China market for providing competitive selling price 5-10% cheaper than competitors. • Product penetration - Successful penetrated China product marketing tools up to 70% of assigned accounts : China AI ( Agoda intelligent)/China Affiliate Channels • Data SQL - wrote query to pull CN origin data to analyst competitors, partner performance, sales product generated performance JD.COM 2 ปี 2 เดือน
  • Analyst & Key account management

    Lazada
    11 เดือน มิถุนายน 2020 - กุมภาพันธ์ 2021 (9 เดือน) กรุงเทพมหานคร International supply chain team - Marketplace ( All clusters : EL , Fashion , FMCG , GM ) Main responsibility : Campaign & marketing / Deal hunting • ISC team Marketing solution operated. ( CPAS, LSS (Lazada sponsoredsolution), Affiliate, KOL, Social media ) • All clusters various categories onsite management campaign traffic operation and analyst. • ISC team’s PMO on 6.6 / 9.9 prepared MEGA campaign. • Hunted and negotiated deal with ISC Chinese partner for marketplace various categories onsite management assortment & Seller center all campaign solution advisor.
  • seller operation assistant

    China supply chain
    เมษายน 2020 - มิถุนายน 2020 (3 เดือน) มหานคร, กรุงเทพมหานคร, ประเทศไทย • Chinese seller growth management & Incubation. • Analyst seller onsite Flash sales performance strategy & execution. • Key account Chinese seller advisor for new product SKUs selection , quality control, logistics and conduct trends research to penetrate TH marketplace, set competitive price, provided promotion strategies insight to match demand and supply in the market by driving GMV, Buyer, Order. ( Focus on EL- HomeAppliance , Fashion - Women Fashion , GM - Household Supplies ) Chulalongkorn University

Educational experience

  • Speech
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