Work experience

• Sales Director

  Silhouette America

  2020.07-Current

  (5 years)

  Direct a portfolio of over 200 wholesale accounts, fostering robust relationships with key retailers and ensuring consistent revenue growth. Oversee all aspects of sales operations in North America, employing strategic planning and execution to surpass revenue targets. Spearhead and executed trade show strategies, enhancing brand visibility and forging new business opportunities. Coordinate cross-functional teams to drive sales initiatives and deliver exceptional results. ● Built and led a dynamic sales team, instrumental in generating over $3 million in revenue. ● Developed and maintained strong professional relationships, leading to sustained account retention and growth. ● Pioneered innovative sales strategies that significantly increased market share and customer engagement. ● Successfully navigated complex negotiations to close high-value deals and partnerships. ● Orchestrated trade show participation, resulting in increased brand recognition and lead generation.
• Key Account Manager

  Silhouette America

  2018.07-2020.07

  (2 years)

  Managed and oversaw our Key Account Retailers such as Michaels, JoAnn, Walmart, Costco, Hobby Lobby. Go to Market strategy for launching new products. Negotiating for larger shelf space. Tracking sell out information and attachment ratios.
• Account Executive

  Silhouette America

  2015.08-2018.07

  (3 years)
• Customer Relations Manager/Director

  BizVision

  2012.10-2014.05

  (2 years)

  Supervised cross-functional teams of Customer Service and Sales Representatives, ensuring cohesive operations and high-quality customer interactions. Oversaw Level 2 support, resolving complex customer issues and maintaining satisfaction. Conducted interviews and led hiring processes to build a robust team. Developed and implemented training programs for new hires, promoting product knowledge and customer service excellence. Streamlined support procedures to enhance response times and efficiency. ● Grew team, effectively reducing support inquiries and improving service quality. ● Fostered a customer-first culture, leading to increased customer retention and satisfaction. ● Implemented a comprehensive training system, equipping staff with the skills to exceed performance benchmarks. ● Initiated a feedback loop between sales and customer service departments, optimizing the customer experience. ● Enhanced team collaboration, resulting in a more unified approach to customer relationship management.

Educational experience

• Utah Valley University, Utah

  Bachelor of Science in Business Management

  2013.01-2016.01

  (3 years)

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