Julia Pryde

Freelance Creative, Curation, Writing, Strategy, Research
FemaleCopywriterLive in United StatesNationality
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Summary

Creative producer and writer with 10+ years in emerging tech and immersive storytelling, having collaborated with Niantic, Inworld AI, and Refik Anadol Studio to craft poetic, emotionally resonant experiences across XR, conversational AI, and participatory narratives that foster connection and social change.

Work experience

  • Freelance Creative, Curation, Writing, Strategy, Research

    Self-Employed
    2021.02-Current(5 years)
    (5 years 5 months) Working as freelancer with clients such as Botto, Eleven Yellow, Niantic Games, Liquid City, Inworld, Netflix, Isenberg & Associates, Upworthy, Frieze Art Fair, MIT, and most recently in the outdoor space with Gearhouse Seattle, arc'teryx and others. • Writing/conversation design and character/narrative development for Webby award winning educational nature focused VR/AR experience, Wol, from Niantic Games in collaboration with Inworld and 8th Wall, made by London based studio Liquid City. • Writing/conversation design and character/narrative development for Apple Vision Pro app, Wisp World made by London based studio Liquid City. • Writing/conversation design for spec project with Snap Spectacles and Niantic Games for Liquid City showcased at AWE 2025 • Develop concepts and pitches for live events to promote upcoming television shows with social impact focuses on behalf of Upworthy, ABC and Netflix
  • Head of Brand

    Gearhouse
    2024.11-2026.02(a year)
    (1 year 4 months) - Built and manage Gearhouse’s custom newsletter from the ground up, growing it to 9,000+ engaged subscribers with an average click rate of 3.8% - Led a full brand refresh, overseeing visual identity, logo development, tone- of-voice, and cross-channel copy to unify the brand experience. - Assisted in physical café redesign, improving layout, visual merchandising, and signage to create a more cohesive, welcoming brand environment. - Increased social media following by 50%, created a suite of Instagram and social media design templates, elevating the brand’s visual aesthetic and increasing consistency across campaigns. - Develop and execute collaborations with leading Seattle creatives and brands, expanding the brand’s reach and cultural footprint. - Produce and promote high-impact community events, integrating sponsors, partners, and experiential storytelling to drive membership and engagement. - Act as cross-functional creative lead, shaping the brand’s narrative across digital, physical, and experiential touchpoints
  • Creative Producer

    ElevenYellow Pte. Ltd.
    2022.05-2023.12(2 years)
    (1 year 8 months) Worked to curate exhibits and help communicate and develop projects for Botto, a decentralized autonomous artist connecting generative, algorithmic art with capital and community. Created in part by Mario Klingemann, Botto is aiming to redefine what collective art might mean and how the blockchain and NFTs can help facilitate this.
  • Creative Researcher

    Refik Anadol Studio
    2018.09-2020.07(2 years)
    (1 year 11 months) For two years I worked as a creative researcher and writer at the Refik Anadol studio, focusing on artificial intelligence, machine learning, perception, and communicating between the domains of art and science. • Led concept development and helped produce Latent History -which was on exhibit at Fotografiska in Stockholm • Led concept development and helped produce Seoul Haemong - which premiered at the Seoul Festival of Infinite Light in collaboration with DDP • Produced copy and abstracts for RFP's and RFQ's • Presented at IEEE Vis Arts Program, as well as developing a talk meant tobe given on connecting collections at the Library of Congress May 2020 • Currently working on a book about Latent Cinema
  • Co-founder + Community Director

    ampLAfy
    2017.04-2019.09(2 years)
    (2 years 6 months) Formerly known as Punks with Play Doh: inspiring agency and awe by integrating design thinking into curricula. • Create workshops for students and teachers to help incorporate Human Centered Design into curricula • Along with collaborator Nanami Sunaga, attended K-12 Design Workshop at D.School at Stanford • Consult on curriculum design and work with teachers to create custom design challenges • Twice presented at the Catalyst Conference
  • Assistant to Yuval Sharon

    YUVAL SHARON
    2018.03-2019.05(a year)
    (1 year 3 months) • Assist in day to day project management • Create Keynote presentations for talks and event discussions • Assist in production and development • Produced promo video for Europeras I&II in collaboration with with LA Phil
  • Creative Coordinator

    Gadi Creative
    2016.11-2017.11(a year)
    (1 year 1 month) • Managed anywhere from 2-4 client accounts at a time • Created presentations and decks for clients • Developed a treatment for two television shows • Assisted on shoots when necessary. Setting up and breaking down sets. • Assisted in the development of a new philanthropic app, CausePick. Was integral in user experience, visual content creation and strategy.
  • Studio Lead

    Design for America
    2012.10-2014.05(2 years)
    (1 year 8 months) Providence RI • Co-lead for Brown/RISD's Design for America studio • Organize and facilitate student projects and leadership positions (i.e.workshops, events, mentoring, and studio meetings) • Maintain relationships with studio mentors and community partners in Providence, and regionally • Co-led the healthy food access team, from January 2013-June 2013 • Partnered with Farm Fresh RI and SnapEd to explore nutrition education for children ages 6-10.

Educational experience

  • Brown University

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