Work experience

• Account Manager

  Google

  2024.10-Current

  (2 years)
• Regional Client Solutions Manager - Global Gaming

  TikTok

  2022.05-2024.09

  (2 years)

  (2 years 5 months) Grow partnerships in order to ensure an efficient working process with multiple advertisers, offer them insightful analyses, and provide them with data-driven optimization suggestions
• Senior Growth Marketing Executive

  VNG Corporation

  2021.10-2022.05

  (8 months)

  1 year 6 months I appreciate being grown as a senior Marketing executive and a Data-driven Marketer at VNG. It's driving me to become a pang of hunger to be at the forefront of the mobile advertising space and the mobile app market.
• Marketing Executive

  ONESOFT

  2020.12-2021.10

  (a year)
• Marketing Executive

  ONESOFT

  2019.07-2020.11

  (a year)

  (1 year 5 months) I've got a passion for mobile gaming, develop, manage, and optimize user acquisition/engagement campaigns across mobile platforms through research, and measurement of key KPIs to meet ROI goals: - Analyze and investigate marketing KPI data from both performance-based and brand marketing perspectives. - Conduct in-depth post-campaign analytics and other ad-hoc analysis through AppsFlyer. Lead marketing measurement efforts, targeting, segmentation - Monitor campaign performance and recommend optimized solutions. Manage budgets and allocate accordingly to strive for optimal ROI - Track and analyz results to identify optimization opportunities to increase the yield on ad spend - Generating detailed weekly spend and performance reports around trends and key metrics specific to goals and present to studio leadership - Master and exploit targeting and other tools of preferred partners to efficiently acquire ROI positive users - Manage marketing budgets across product portfolios - Sourcing, evaluating and testing new user acquisition channels to grow and diversify sources of traffic I always improve my work performance and professional development to boost my confidence and help Onesoft become the best version of themselves. Working in a big Gaming Company is my dream. I'm honor to be a part of Onesoft's success.
• Search Engine Optimization Executive

  VietNamBiz

  2018.03-2019.07

  (a year)

  (1 year 5 months)

Educational experience

• Hanoi University of industry

  Business Administration management and operations

  2014.01-2018.01

  (4 years)

Certificates