Summary

Work experience

• Assistant Sales Manager (Sales Leader)

  Keyence (Thailand) CO., LTD

  2025.03-Current

  (a year)

  Mar,2025- Present Assistant Sales Manager Auto ID – Enterprise Identification & Automation Owned enterprise business development and key account management for Auto ID and Barcode Reader solutions, driving revenue growth across strategic customers and industries. Led data-driven quarterly sales planning, leveraging CRM data, pipeline analytics, and industry trends to define priorities, forecasts, and account growth strategies. Defined and executed sales strategies for Auto ID solutions, positioning barcode readers as a critical data capture layer within ERP and enterprise system architectures. Managed strategic and key accounts, including account planning, revenue forecasting, pipeline governance, and long-term relationship development. Led automation-related projects, coordinating with internal product lines (Vision, Sensors, PLC, Measurement) and external system integrators to deliver end-to-end automation and enterprise solutions. Acted as a central coordinator between customers, system integrators, and multiple product teams, ensuring technical alignment, project feasibility, and commercial success. Built and maintained C-level and senior executive relationships acting as a trusted advisor on automation, digitalization, and enterprise system strategy. Led executive-level negotiations and key account decision processes, balancing quarterly targets with long-term partnership value. Mar,2022 - Mar,2025 Sales Engineer Auto ID – Enterprise Identification & Automation Drove B2B and B2C product sales for enterprise barcode reader solutions, managing full sales cycles across key accounts. Initiated early-stage project consulting, advising customers on system requirements and ERP readiness. Defined ERP integration concepts, positioning data capture solutions as part of enterprise system architecture. Acted as a liaison between customers and system integrator / ERP provider teams during solution design and project initiation. Supported proof-of-concept and deployment alignment with SAP, Microsoft Dynamics 365, and Oracle NetSuite environments.
• Sales Engineer

  Hino Motors Manufacturing (Thailand) Ltd.

  2021.05-2025.03

  (4 years)

  Drove B2B and B2C product sales for enterprise barcode reader solutions, managing full sales cycles across key accounts. Initiated early-stage project consulting, advising customers on system requirements and ERP readiness. Defined ERP integration concepts, positioning data capture solutions as part of enterprise system architecture. Acted as a liaison between customers and system integrator / ERP provider teams during solution design and project initiation. Supported proof-of-concept and deployment alignment with SAP, Microsoft Dynamics 365, and Oracle NetSuite environments.

Educational experience

• Mahidol University

  Faculty of Mechanical Engineering

  2015.08-2020.01

  (4 years)

Languages