Accountable to Drive and Deliver Sales Strategy in Java region to achieve Company Goal.Part of the biggest Region with most complex channel and competition

Accountable to Drive and Deliver Company goal in Sumatra -Successfully achieved the highest market share in the last 10 years- Successfully achieved the highest volume and growth for the Heineken brand in Riau Island- Increase the rate for top talent people

Responsible to handling and managing National Key Account as well as Independent Modern Trade across various category portfolio of lager beer (Bintang and Heineken), Low Alcohol Beer and Mixers (Radler and Heineken Light), Cider (Strongbow), Alcoholic Free Beer (Bintang Zero, Radler Zero) as well as Non Alcoholic Carbonated Soft Drink (), in order to support delivery of company key business objectives. Driver overall growth for company in Modern Off Premise channel, in line with company vision to become a true beverage company, by expanding focus into non-beer products in premium segment, such as in cider and in CSD. Ensure that budget is utilized to generate maximum impact to achieve overall growth and volume target for portfolio and brands. Commit to invest as much time in our people as in our brands, focusing on creating a legacy of diverse leaders.

Responsible to manage demand and planning forecast, both short and long term, liaising with different functions (Sales, Marketing, Finance, and Supply Chain). Ensure reliable forecast is delivered and improve forecast accuracy to enhance profitability of overall brand and channel performance for the company. Responsible for providing analysis on sales trend, and develop forecast model data.Key Selected Achievements:•Improved forecast accuracy for better production planning, thereby delivering efficiency up to 30%•Develop and lead the Introduction of new process to collaborate better within commercial and supply chain•Introduced new monitoring system of Maturity Chec to improve global score from 0.8 in 2015 to 2.0 in 2017

Responsible to develop and build relationship with national key account Alfamart as well as Hyper Super Market accounts, building customer plans for National Modern Off Key Account Outlets, inclusive of trading term negotiation and global sales & marketing strategy implementation to reach overall sales target.

-As a liaison beetwen TIgaraksa and Principals- Creating and analyzes Rolling forecasting -Analyzes and monitoring sales performance Integrate all processes supply chain,Sales Opration, IT,Finance, to makesure and analyzes the processes -Together with principal do monthly meeting to review demand and cordination meeting plan for the next- Provide data and analyzes to BOD Principal handle experience : Nutricia, Mars(whiskas & Pedigree), Colgate (Tooth Paste, Moutwash, Shower Gel)

• Identifies and builds the brand’s positioning and identity of company product• Plans out general look/image of the brand and designs for packaging, merchandising materials and other collaterals• Prepares yearly budget & calendar of activities for advertising, public relations, promotions and research• Conceptualizes and draws up programs for advertising, promotions, distribution drives, business development, special events, below the line activities and public relations,• Conceptualizes and sets up policies on distribution, displays, pricing, merchandising, promotions and media• Reviews and presents promotional work plans, budget appropriations, periodical reports & updates to management• Working closer with es direction to R&D on product development• Monitors and evaluates programs being implemented• Forecasts yearly & monthly sales volumePrepares forward business/marketing plans and product launchesn plan.

Job Description• Plan and create the promotion and advertisement tools• Do the event planning and report it regularly• Supervise and lead the sales merchandiser• Take care of the modern outlets, in term of the display and thesales• Train the staff at every buyer’s outlet (Moderen Outlet)• Being the inhouse event moderator/runner on events

Job Description• Regularly create both daily and monthly report• Analyze the growth and achievement of the business to assist the strategy maker

Organize and manage regular events• Given the resposibility to monitorize the events taking place at the other sites• Create the suitable advertisement and promotion tools