Ilya's Resume

Ilya

Marketing & Sales Director

Male

34 y/o

Marketing Director/Marketing/CMO/VP of Operations/Chief Operating Officer/COO/Vice President/Deputy General Manager/CEO/President/General Manager/Sales Director/Account Director/General Manager of Sales/Vice President of Sales/Market research and analysis/APP promotion/Marketing Planning/Site selection and development/Public Relations Director/Brand Director/Strategic Planning/Management/Consulting Director/Product Director/Project Director

Live in Russia

Nationality Russia

Summary

CAREER TARGET Global CMO / Director of Growth – help tech companies scale, set up data-driven marketing engine, and launch products cross-border. VALUE SNAPSHOT (2020–2024) ▪ Scaled SaaS revenue 0→¥100 M ARR (≈15 M USD) in 12 mo. ▪ Drove two consumer platforms to 300 K+ DAU with 55 % MoM retention. ▪ Cut CAC on Google and Facebook Ads by 45 % while doubling GMV to ¥1.2 B. ▪ Managed ¥140 M annual marketing budget; led 100 + FTE multicultural teams. CORE EXPERTISE Growth Strategy ▪ Digital Performance & SEO ▪ Brand Positioning ▪ AI-Driven Analytics ▪ Marketplace & SaaS Marketing ▪ Team Leadership ▪ Budget 20 M USD+ ▪ CRM & Automation (HubSpot, Salesforce) ▪ Unit Economics & ROI ▪ English C1 | Russian Native | Chinese HSK-1 (target HSK-3 in 12 mo)

Work experience

Marketing & Sales Director

ASODESK

2022.01-2025.01

(3 years)

Top-3 ASO & mobile analytics platform. • Reversed revenue decline, achieving +30 % YoY growth via pricing overhaul & performance optimization. • Doubled ACV by introducing tiered plans, cut 3rd-party agency spend −30 %. • Deployed end-to-end analytics dashboards (Tableau), boosting decision speed.

Co-Founder & CMO

BUILDBUILD

2021.01-2022.01

(a year)

SaaS. • Scaled ARR 0→15 M USD in 12 mo; onboarded4/top-10 RU developers. • Led 10-person team (marketing, ops, CS), set retention & analytics processes. • Sold equity & relocated team internationally due to ethical considerations.

VP Marketing Operations

PIK GROUP

2019.01-2021.01

(2 years)

Largest construction developer in Europe (public, LSE). • Launched marketplace pik.pro: 300 K+ workers, #1 in RU in 18 mo. • Grew dept. 0→110 FTE, managed 20 M USD budget; +50 % project throughput.

Digital Marketing Director

SUPERJOB

2018.01-2019.01

(a year)

Job board #2 in Russia. • +20 % revenue YoY; conversion 7 %→20 % (B2C) through funnel overhaul.

CMO

AMAIZ BANK (UK)

2017.01-2018.01

(a year)

• Built pre-launch GTM & brand; integrated Salesforce Marketing Cloud.

Head of Growth

TRUCKER PATH (USA)

2016.01-2017.01

(a year)

• Cut CAC −50 %, raised retention +20 % by revamping automation flows.

CMO

EASY TEN

2014.01-2016.01

(2 years)

• Users 0.3→3 M, top-3 global revenue iOS language app; 300 % MROI. EARLY CAREER Digital agency leadership (UA for Warner Bros., Gameloft). Crypto-fund advisor for ICOs.