Hanyu's Resume

Hanyu

Live in Germany

Nationality

Summary

85% Strong background in sales and strategic analysis, but lacks direct experience in consumer electronics. 1, Bachelor degree or above. Candidate has a Bachelor degree in Economics and Management and a Master of Science in International Sales Management. 2, 3-5 years sales experience in 3C consumer electronics industry (smartphones, wearables, accessories, etc.). Candidate has experience in sales and business development roles, but does not explicitly mention experience in the 3C consumer electronics industry. 3, Familiar with the business environment and culture of the German market, with mature channels and dealer resources. Candidate has worked in Berlin, Germany, and has experience in business development and sales roles in the local market, indicating familiarity with the German market. 4, Strong market analysis and strategic planning skills. Able to accurately assess market demand and trends, and develop corresponding market, product and brand strategies. Candidate has demonstrated strategic analysis and market research skills in previous roles, particularly in analyzing sales performance and competitor analysis. 5, Excellent communication and negotiation skills. Ability to establish and maintain good relationships with customers from different backgrounds and cultures. Track record of successful entry into major offline channels. Candidate has experience in maintaining B2B and B2C relationships and has reported directly to the CEO, indicating strong communication skills. 6, Ability to integrate and coordinate across teams and external resources. Candidate has experience in project management and has worked with various teams to achieve project goals, indicating the ability to coordinate across teams. 7, Proficient in English and fluent in German. Candidate is located in Berlin, Germany, and has worked in roles that likely require proficiency in both English and German, but language proficiency is not explicitly stated. 8, Excellent problem solving and decision making skills, as well as strong resilience and the ability to drive progress quickly under pressure. Ability to be flexible and adapt to a fast-paced dynamic environment. Candidate has demonstrated problem-solving skills through CRM optimization and project management, indicating resilience and adaptability.

Work experience

Sales Marketing Manager
GRIPS Energy
2023.03-Current
(2 years)
• CRM Optimization: Saved at least 50% administration time in Sales team by cleaning database and setting up workflow rules from scratch as HubSpot SuperAdmin, to optimize and automate the CRM process for sales team; Created dashboards to visualize sales performance and to analyze the market status. • Sales Operational Excellence: Automated sales administration process, seamlessly integrating Slack, HubSpot, and Trello; Conducted HubSpot training for sales team members; Managed data export permissions within HubSpot and established tailored reports for different departments. • Project & Event Management: Used Trello to efficiently manage activities, timeline, and milestones of a project. Project Examples: (1) Marketing material improvement project: Analyzed own company’s websites and marketing materials, e.g. company presentation, rollups, flyers, and compared them with those of competitors; (2) PV plant inauguration event: Planned event schedule, guestlist, accommodation, catering, marketing material, giveaways. • Strategic Analysis: Conducted an in•depth examination of sales performance and competitor analysis; worked with Head of Sales to re•define target group and geographic focus. • Marketing Budget Management: Created a marketing event preparation tool with Excel for marketing budget planning to maximum the company’s presence in different marketing events throughout the year within budget. Tools: Microsoft Office (Excel, PowerPoint, SharePoint, Outlook), HubSpot, Slack, Trello Show less
Business Development Manager
match.care GmbH
2022.10-2023.02
(5 months)
Leveraged the business opportunities for Chinese market, Moroccan market, and Turkish market. • Lead Generation: Generated 30% of company partners in the first month; Contacted potential customers to generate and qualify leads, promoted the company business in the local corporate landscape and converted sales opportunities. • Business Development Strategy: Analysed the challenges for global nursing staff recruitment in Germany and adjusted the business development strategy. • Project Management: Led long•term Sino•German Nursing Education Exchange project; Pushed forward the project by introducing the projects to targeted nursing school in China. • Customer Success: Maintained and improved B2B and B2C relationship; Answered all the questions and supported nurse candidates to prepare necessary visa•required documents; Coached nurse candidates about interview with employer. • Communication: Reported to CEO directly; Communicated with partners and nurse candidates; Interviewed the potential candidates for open positions in the company Tools: Microsoft Office, HubSpot, Slack, LinkedIn Show less
Business Development
Lovehoney Group
2021.09-2022.10
(a year)
• Lead Generation: Qualified prospects and updated information in Salesforce, market research for new opportunities • Sales & Marketing Intelligence: Combined different Excel functions to automate product and customer information in the Excel files, such as “Index” and “match”, “Search” and “Isnumber”, “Vlookup”, “Unique” and “Filter”, “Sumif”, “If”; Created the dashboard for sales performance overview with pivot table, improving search efficiency by 60% • Business Analysis: Analysed the NORDICS sell out data and output the recommendations on sales strategy for existing market; Conducted market research in new market by collecting sales data and product pricing of competitive products and output the product selection suggestions for new market entry • Sales Operation: Updated daily sales reports; Held the sales & marketing conference for Sales department Tools: Salesforce, Microsoft Office, Oracle NetSuite, Lucid Chart, Tableau, LinkedIn Show less
Marketing & Sales Strategy
ESCP Business School
2021.11-2022.01
(3 months)
• Leadership: Negotiated OKRs with customer; Managed project process • Marketing & Sales Strategy: Managed keywords suggestion for SEO & SEA (commercial & transactional) • Video Edition: Created a process explanation video for project • Project Management: Determined the agenda, milestones of the project; Assigned work to each team members • Market Research: Desk research for Market and Competitor; interviewed PMO experts • Communication: Determined what the client wants to achieve; Followed up the project progress with clients and mentors Tool: SEMrush, Google Keyword Planner, Excel, Adobe Premiere Pro, Canva Show less
Accounting Assistant
CABANZ FUTURE (Accounting Firm)
2020.05-2020.08
(4 months)
Data Analysis: Analyzed background sales data, output reports; made invoices; reported operations to clients; Tax Service: Assisted 125 companies in Paris to apply for government financial subsidies during the epidemic, in total 560K euro; Communication: Communicated with suppliers over phone, dealt with missing invoices, and Shrank the gap in balance sheet for 10 companies.
Sales Representative
Shenzhen Zunhuang Wine Industry Co., Ltd.
2019.05-2019.08
(4 months)
CRM: Recorded 20 clients informations, tracked their orders and asked for feedback; Product Proposition: Provided the suitable product according to clients’ preference; Communication: Replied clients’ questions and communicated with delivery company if there are delivery issues.
Fund Manager Assistant Intern
Bank of China
2018.06-2018.08
(3 months)
Risk assessment: Analyzed the financial status and investment risk assessment, and proposed a suitable fund investment plan; Customer Relationship Management: Recorded clients information; got feedback and improve work efficiency and quality; Sales Management: Calculated profit and explain the main financial products included in the plan to clients; involved in 5 Financial planning projects, 1.35 million yuan in total.

Educational experience

ESCP Business School
Master of Science, International sales management
2020.01-2022.01
(2 years)
INSEEC MSc & MBA
Master of Science, Corporate Finance
2019.01-2020.01
(a year)
University Paris 2 Pantheon-Assas
Bachelor, Economics and Management
2016.01-2019.01
(3 years)