Hailey

Community Program Senior Analyst
FemaleUser Experience DesignLive in United StatesNationality
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Work experience

  • Community Program Senior Analyst

    Salesforce
    2023.08-Current(2 years)
    Developed a comprehensive strategy for revamping and growing our online community. Created roadmaps and engagement plans to achieve community goals. Collaborated with product marketing teams to align community initiatives with overall product strategies. Oversaw the moderation of online community groups to ensure a safe and respectful environment. Enforced community guidelines and policies consistently. Resolved conflicts and addressed user concerns promptly and professionally. Moderated community discussions to boost quality, relevance and monitor spam. Managed the creation and launch of new online groups and forums based on user interests and needs. Regularly audited existing community groups to assess their effectiveness and alignment with the community's goals. Recommended changes and improvements to underperforming groups. Developed and maintained a clear and inclusive code of conduct for online community participation and ensured adherence. Operations Budget Management. Manage annual program budget of $2 million. Created budget submission playbook. Participated in interview process and hiring decisions. Spearheaded internal DEI awareness and education.
  • Community Program Coordinator - Trailblazer Community

    Salesforce
    2021.03-2023.10(3 years)
    Event and Conference Management Managed speaker sessions, including speaker selection and day of event coordination. Provided onsite conference support including demo stations, speaker sessions, and activity leading at annual Dreamforce conference. Set up and supported virtual conferences and events. Managed community conferences, including approvals, event marketing and sponsorship. Program and Project Management MVP program that supports our top tier community contributors, roughly 250-300 participants globally. Community Group Leader program that provides global resources, benefits and support for 800 community groups and 1,300 group leaders across 104 countries. Created a workflow to connect product teams and community members as a pathway to obtaining feedback and influencing product roadmaps. Implemented Slack for program use, including setting up workflows and automations. Oversaw new community feature/tool rollouts, including project management, UX testing, communication plans, and feedback analysis. Created and managed processes for new pilot programs. Reviewed and approved new community group applications. Created dashboards and reports to analyze data for better insights. Created help articles detailing program benefits and tools. Ran communications to all program participants, including planning and execution. Support and Process Improvement Managed support tickets by creating efficient triaging processes and automation for categorizing and filtering. Served as point of contact for external platforms and their stakeholders. Analyzed focus group feedback and implement improvements based on findings.
  • Office Manager/Marketing Communications/Business Support

    Analog Bits
    2018.08-2021.03(3 years)
    Initiated and managed the rollout of Salesforce to address the lack of a formal sales tracking workflow, resulting in vastly improved pipeline visibility and lead development. Deployed a Google Drive infrastructure to solve the absence of a standard corporate document management system, eliminating versioning conflicts and access issues. Implemented and maintained JIRA to manage bug tracking for the QA team, streamlining production lifecycle. Directly responsible for the rollout of Slack to answer the need for a focused internal communication tool, greatly improving cross department communication. Quickly implemented COVID policies and best practices to transition staff to work-from-home environment. Solely responsible for the management of all local, international and virtual tradeshow, including registration, booth design, set up and booth manning. Early client engagement point of contact. Spearheaded and managed the rebuilding/rebranding of the corporate website to enhance customer experience. Managed corporate culture related events Participated in HR related functions including recruitment efforts, immigration/visa management.
  • Project Coordinator

    Diller Teen Tikkun Olam Awards
    2018.03-2018.04(2 months)
    Designed and implemented a new workflow for managing constituent information for organization wide events. Validated target constituents through online research. Created workflow documentation guide for new process.

Educational experience

  • California State University, Chico

    Bachelor’s Degree, Communication and Media Studies, Asian Studies; Bachelor's degree, Psychology
    2012.01-2017.01(5 years)

Languages

English
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