Work experience

• Distribution Account Manager - Business Solutions

  LG Electronics

  2022.04-Current

  (3 years)

  Toronto, Ontario, Canada To work closely with Sales, Product Management, Marketing, Accounting, Business Development and other stakeholders within LG and Distribution customers to build mind-share, market share and grow the LG brand within the Distribution and Reseller community. • Design and implementation of strategies to expand the LG market share within a set of distributors • Internal and external alignment of the tasks necessary to implement the divisional and channel specific strategies • Attainment of business plan target for overall revenue in addition to attainment of targets for the individual product categories • Participate in the design and execution of the go to market strategy with regular and periodic tracking and reporting • Manage forecast accuracy and align with Product Management • Manage channel and LG inventory levels for optimization • Coordinating with PM to address overstocks or aged inventory when necessary. Negate returns with sales actions. • Manage monthly sales in and out plan, forecasts, action plans and resources as they change and adapt to a constantly changing competitive environment • Weekly observation of competitive products, pricing, promotions and any other actions • Liaise with internal groups to optimize marketing dollars and activities for maximum brand exposure and growth • Manage administrative tasks with support from Inside Sales team • Represent LG Electronics at trade shows and other speaking engagements as needed.
• Channel Sales Manager - Visual Solutions and Consumer Solutions

  Sharp Electronics of Canada Ltd.

  2021.08-2022.04

  (9 months)

  Mississauga, Ontario, Canada In addition to my current role of managing the Consumer Solutions business, Iwill now be spearheading the Distribution channel sales of Visual Solutions. My responsibilities include sales planning, forecasting, achieving monthly sales targets along with delivering monthly management reporting & analytics to the senior management. I will manage the Key distributors like Tech Data Synnex and Ingram with an objective of growing Sharp's Market Share. 职位:Channel Sales Manager - Consumer Solutions April 2020 - August 2021 (1 year 5 months) Ontario, Canada • Maintain and expand Sharps market-share, while achieving revenue and profitability. • Key Accounts handled and managed: Walmart, Costco, Staples, Grand & Toy, Source, Wayfair, Amazon, Ingram and 5 key Independent sales agents across Canada • Create effective business plans for key accounts • Accountable for negotiating product line-up, pricing, contract terms and conditions. • Develop and maintain an accurate monthly rolling forecast, by customer, by model, as per category lead times and requirements. • Negotiate and implement promotional activities within relevant accounts, based on marketing promotional schedules • Implement growth strategies, participate in business meetings and recommend changes to existing business practices to increase exposure and revenue. • Assess potential clients and provide development support as well as act as a facilitator between sales agencies and product management team and customers (dealer) 职位:Channel Sales Specialist - Consumer Solutions May 2019 - March 2020 (11 months) Ontario, Canada • Develop and grow the Consumer Solutions Business including Air Purifiers, Calculators and Appliances in Canada. • Create effective business plans for key accounts • Work collaboratively with product marketing to ensure that pricing and terms reflect achievement of Company’s goal. • Accountable for negotiating product line-up, pricing, contract terms and conditions. • Participate in all monthly sales/inventory forecast meetings and recommend changes to supply chain management as/if necessary. 职位:Business Development Specialist May 2018 - April 2019 (1 year) Ontario, Canada • Develop the Office Products Business in the Independent Sales Channel across Canada • Managing all areas of the business relationship by exclusively handling the sales team and liaising between the various business departments. • Accountable for achieving strategic sales targets while working closely with marketing to provide integrated sales programs. • Creating effective business plans for Home Office products category. • Review and analyze business trends to create detailed forecasts, by region, by model. • Develop strong relationships with Sales team and all key dealers, to gain a deep understanding of customer operational and promotional processes • Regularly communicate with Sales team, to update on business trends, monthly and fiscal periods sales outcomes and develop sales recovery plans as/if necessary. • Analyze business processes and identify opportunities to generate additional revenue. • Represent Sharp at various trade shows and dealer events across Canada.
• Sales Associate

  GLENTEL Inc.

  2018.02-2018.05

  (4 months)

  Toronto, Canada Area • Handling the top Network service providers of Canada: Rogers Communications, Bell Canada, Fido Solutions, Virgin mobile, Lucky mobile and Chatr mobile. • Acting as a brand ambassador and an educator in the mobile phone and the wireless industry. • Working in partnership with the Sales Managers and the team members to maximize sales. • Establish trusting relationships thereby enabling customer loyalty. • Provide customers with superior knowledge of all the product lines and services available. • Guide customers through decision making on what product best fits their needs. • Provide tailored solutions and building excellent service. • A strong team player by supporting and being there to help the team.
• Assistant Manager

  Panasonic Middle East and Africa

  2014.06-2018.02

  (4 years)

  Sales and Marketing United Arab Emirates •Facilitate mid-to-long term strategy for sales and marketing for assigned territories. •To develop key markets by understanding the market dynamics. •Products portfolio: Major Appliances (AC, Washing Machine, Refrigerator, TV) Small Appliances (Vacuum cleaner, Microwave Owen, Electric Iron, KitchenAppliances). •Responsibilities include: o Key Account Management: Handled key distributors by building and maintaining strong, long-lasting relationships and managing multiple duties. o Profit and Loss accountability. Budget control and strategic business management including. • Maintenance of healthy Inventory levels. • Planning yearly sales forecast. Sales enablement and Competitor analysis. • In-depth historical sales analysis of Panasonic products versus competitors’ category wise and outlet wise. o Marketing communication (including Event Management): Product management, training and development for distributors. Developed marketing & communications strategy for each area handled. Advertising and Promotion planning based on market requirements. Successfully conducted a dealer convention for 85 Iraqi dealers in Dubai, UAE.
• Sales and Marketing Executive

  Sony

  2011.12-2014.07

  (3 years)

  Sales and Marketing Executive: • Key Role, Objective and Job Responsibility = To develop the untapped market and seek an opportunity to grow and diversify the West and South Central African Region. Countries visited in Africa till date = Ghana, Senegal, Democratic Republic of Congo, Ivory Coast and Liberia. o Main duties include: Planning, Forecasting, Budgeting, product launch, Pricing, Promotion, Increasing market share, generate market awareness, Meeting sales target, Expanding our customer base in each area. o Customizing the needs of each individual country and focussing on the right product mix that best suit the region. o Focusing more on encouraging local purchases by supporting the dealer and distributors in order to avoid parallel purchases. • Other Regions Handled: United Arab Emirates, Qatar, Kuwait, Bahrain, Oman, Yemen, Jordan, Lebanon, Syria and the Caucasus Region (Azerbaijanand Georgia). • Duties and Job Responsibilities were mainly concentrated into the organised sector; mainly focusing on the Power Retail Management. o Main duties included = Product Launches, SKU Maintenance, Product display share at the shop front, Monthly sales trend analysis-outlet wise and strategic management. o Liaising directly with the top key Power Retailer in UAE namely, Carrefour, Sharaf DG, Lulu, Emax and also the Dubai Duty Free for product launches. o Undertook weekly market visits in order to check on the SKU, product display and understand the outlet wise market dynamics. • Product Manager for the Memory Card Category o Solely responsible for achieving the overall sales budget throughout the region. o Negotiating on issues related to the pricing with the headquarters in order to avail competitive pricing. o Procuring the stocks based on the forecast and ensuring that sales are materialised by each PIC as forecasted in order to avoid ageing inventory.
• Consultant

  Games Workshop

  2010.01-2010.05

  (5 months)

  Familiarising ourselves with the company and understanding their core processes. •Main duties were to understand the consumption cycle of Games Workshop consumers. •Primary research was undertaken which helped us gain deeper insights into the problem. oSample of respondents were the current customer present in the workshop. oAge Group = Ranging from 6-20 years and 50-60 years. oObjective = To understand the consumption cycle of this luxurious hobby and what keeps them interested and attached to the game. •After a careful study over the problem, solutions were provided to the Manager which was appreciated, recognised and implemented. oSOLUTION: To focus not only on the younger population but also on the 40-55 age groups as there lays a huge potential segment that isn’t explored yet. oKEY FINDINGS: There were many customers who brought their grandchildren to the workshop. In the meanwhile they also participated in this luxurious hobby. oThis group used to play when they were kids and now got back into gaming with their grand-children as a good pass time during their retirement phase.
• Junior Executive Dealing and Surveillance

  Angel Broking

  2009.06-2010.05

  (a year)

  Duties included providing limits to branches across India for them to trade in the stock markets. • Dealer role: Punching in order during trading hours in case of a system failure at the branch level. • Liaison between the stock exchange and the branches spread across India. • To ensure that they work efficiently well and encounter no problems whilst trading. • Attending seminars held at the Bombay Stock Exchange (BSE) and the National Stock Exchange (NSE) for new process introduction. • Solving branch related queries and providing process related training to branches whenever required.
• Volunteer

  Litle Sister's Home for the Aged

  2009.04-2009.05

  (2 months)

  Mumbai Organised a sales event to raise funds for the NGO

Educational experience

• University of Nottingham

  Marketing

  2009.12-2011.01

  (a year)
• University of Mumbai

  2005.12-2009.01

  (3 years)

Certificates